February 5, 2012

Email Marketing Tips 4-7

Video 3 in the series “7 Killer Tips To Get Your Emails Read”
Steps 4 – 7

Hi Everyone

I have just uploaded the next video in the series “7 Killer Tips To Get Your Emails Read”

This is video 3 in the series.

Cheers and Great Selling
Kurt
Australia’s Email Marketing Guru
kurt@johanseninternational.com.au
Direct: 61 412 94 77 33

Barack Obama’s Full Inauguration Speech

Here it is – whether it will go down as one of the best in history only time will tell.

If you get a quiet moment to listen for the 20 minutes I am sure it will move you to HOPE.

Cheers and Great Selling
Kurt

If You Are Trying To Conduct Email Marketing Alone Then…

Hi Everyone

Are you conducting email marketing alone?

If so, you may find this video about Geese interesting.

To achieve success you need help and to be around like minded people.

Contact me – we specialise in helping businesses with their email campaigns.

Cheers and Great Selling

Kurt

kurt@johanseninternational.com.au

PS Email Marketing Makes Sense:  Check out my post on stats:

http://www.kurtjohansen.com/businessstrategy/%E2%80%9Cemail-marketing-brings-in-the-best-return-on-investment%E2%80%9D/

Before You Write A Word You Must…

Hi Everyone

A friend asked me the other day, how I come up with content for my Email Marketing.

The answer once known is easily teachable if you follow a simple system, it should work for you too.

Before you write a word you must be able to satisfy these 5 questions in the recipients mind.

1. Who  Are You ?

2. What Do You Want ?

3. Why Should I Care ?

4. What’s In It For Me (W.I.I.F.M.)   and

5. What Do I Do Now?

You need to appreciate you will be an intrusion in someone’s day so be prepared to give them useful information.

It won’t matter what line of work you are in – it’s these 5 questions people want answered when they receive  correspondence in any form.

So get to it, make sure when you send out an email, post a letter, create a video or make that telephone call you know you should you can answer these 5 questions.

Cheers and Great Selling

Kurt

PS: If have any other questions you believe people need to have answered leave a post.

Email Marketing Tips 1-3

Hi Everyone

Here is the second video in the series “7 Killer Tips To Get Your Emails Read”.

Follow the steps and obtain the results I do and many of my clients do as well.

They have worked for me and many others and if you learn them and use they as described there is a good chance they will work for you as well.

Cheers and Great Selling
Kurt

PS: We specialise in sending campaigns for people, so if you are not sure how and what to do, simply contact me

Email Marketing

Hi Everyone

’7 Killer Tips to get Your Email Read’

This introductory video will help you comprehend why we need to conduct email marketing.

I will add further videos in the next few days so keep and eye out for them.

Cheers and Great Selling
Kurt

PS: Bookmark the page or locate me on You Tube at ‘KurtEMGuru’.

Email Marketing Tip

“People Feel Compelled To Reply To Emails”
even with just a thanks

Hi Everyone

Here is a newspaper article which highlights a significant psychological factor which as an exponent of email marketing should make you think.

Not so much in people are compelled to reply to emails -  it is in the last paragraph of the article I find fascinating where we sp*end 15 hours a week reading and sending emails.

This is important for us to remember

and…

very, very important for us to digest

because…

we need the skills and the expertise to be able to get through the clutter.

Information in my book  “7 Killer Tips To Get Your Emails Read”,
has worked for me and many others and when you learn it and use it
as described there is a good chan*ce it will work for you to.

If you haven’t grabbed your copy yet, go over to the right hand side of this page
and download it for zilch.

Cheers and Great Selling
Kurt
Kurt Johansen
“Australia’s Email Marketing Guru”

PS: Contact me, kurt@johanseninternational.com.au  if you need help with your email marketing.  We spec*ialise in helping businesses commence, create and implement database email marketing strategies and campaigns.

Managing Your Email Marketing Lists

Hi Everyone

Managing Your Email Marketing Lists.

It is important to keep your email lists up to date and clean.

The best way I have found to do this is to ensure all bounced emails are sent to an address which can be ‘physically monitored’.  This may seem tedious to some but it is important to know why your marketing email bounced and to see what you can do about it.

Emails bounce for two distinctive reasons.

1. Undeliverable Fatal Message:  These emails will never be delivered because the email address is incorrect or the intended recipient has closed their email account.  The email you sent from may also be ‘filtered’ by a company not wanting their employees to receive your emails.  These emails should be removed immediately from your list.

2.  Undeliverable Non-Fatal Message: This occurs when a person’s in-box may be full, or they spelled their name incorrectly when they initially subscribed to your list.  A quick glance at these can easily rectify the situation and you can retain them in your list.

When you know the reason, you can simply delete the address from future mailings or send out the message again because the person did not receive it the first time.

Also look out for ‘Server Too Busy’ messages.  The email marketing message can be resent to these people.

By checking to see why your marketing emails bounce will keep you ahead of the law as well.  You do not wish to be seen continually sending emails to non-existent addresses.  It is a way of keeping yourself and your ISP happy you are not breaking any laws.  (Spammers are often recognised by sending continuous emails to ‘closed’ email addresses).

And…

As your list grows this task may seem burdensome but if you keep on top of it isn’t all that difficult and it can also be what I call ‘a $15 an hour job’.  What I mean here is employ somebody to do it for you and if you do not wish to spend the time.

Clean lists are essential for  email marketing messages, make sure you keep on top of yours.

Cheers and Great Selling

Kurt

PS: More email marketing tips are coming, come back and read.

Email Marketing

Hi

Email Marketing

I’m Kurt Johansen.  I’m the person who created, Missile Marketing, the email marketing secrets to get your emails opened, read and acted upon.

Many of my clients and friends wanted to know how I send out continuous emails and get them opened so often.  They receive them and can’t wait to  find out what’s coming next.

It came after testing, testing and testing some more and keeping track of the results.  Now I know what works and what doesn’t.

In so much, many of my clients came to me and said “Teach Me”.

but…

I didn’t have time

so…

I wrote my book, “7 Killer Tips To Get Your Emails Read” and made it available to them.

But..they wanted more.

I didn’t really have the time until recently when Mal Emery, Australia’s leading marketer, discovered what I was doing and wanted me to teach his Platinum business members.

Mal interviewed me for his CD Platinum Marketer of the month and invited me on stage at his Platinum seminar in Perth W.A. to help his business coaching members.

I relented and put my knowledge to the written word and audio

and…

I am now internationally known as Australia’s Email Marketing Consultant and I teach business people a step-by-step process to bring in cash surges to their business via the powerful medium of email marketing.

It has worked for me and many others and if you learn it and use it as described there is a good chance it will work for you to.

Discover my quick start methods to bring in email profits by going to the box on the right  and grab my book valued at $29.95 titled “7 Killer Tips To Get Your Emails Read” for free.

Cheers and Great Selling

Kurt

Kurt Johansen

Australia’s Email Marketing Consultant to the Small to Medium Business Owner


Are You Back At Work Yet?

Hi Everyone

A large bunch of Australian’s have been on their yearly Christmas and New Year break and start to return to work from today.

For those who are back, I hope you are rested and ready for the great year ahead.

For those who are still away – keep enjoying.

I have some fantastic email marketing tips coming your way, so stay tuned.

Cheers and Great Selling

Kurt