The Email Marketing Guy
Hi Everyone When email marketing make sure you use large buttons for people to click onto. With so many emails now being read via mobile phones it will make it easy for recipients to action the way you wish. Cheers and Great Selling Kurt … [Read more...]
Hi Everyone Should we be worried about whether a person reads their emails via a Mobile (Smart) Phone or not? You see, with the amount of mobile phones being sold (the numbers apparently outstrip sales of PC's and Mac's combined) many people check their emails by their phone. Let's take a quick look at this. The mobile phone is small, … [Read more...]
Hi Everyone Yes, it's a question ALL email marketers should consider. That is... Do your customers read their emails first or do they dive into Facebook to find out the latest overnight 'goss'? You see people's habits will affect the way they react during the day. Research tells us if people open their emails before checking out … [Read more...]
Hi Everyone Interesting question isn't it? A study by Exact Target in the U.S. researched this very question and suggested if we do not know whether our customers are reaching for smartphones to check Facebook, updating their Twitter status or logging onto laptops to check email then it's time we should. Exact Target suggests … [Read more...]
Hi Everyone In an article by DJ Waldow in the Email Insider they posed the theory that sending an Email is NOT the same as Email Marketing. And I wholeheartedly agree. You see people are used to sending emails. They do it every day at work as an internal communication or they send an email to their friends to find out 'what's … [Read more...]
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For anyone thinking of having Kurt as their ‘email marketing coach’ let me say this- do it! After following Kurt’s instructions and setting up an email system that works, I now have my own style that has evolved from this training which I love, and the word back from my clients is that they think its a winner too. Thankyou Kurt, I really appreciate all your help and advice
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