Should we be worried about whether a person reads their emails via a Mobile (Smart) Phone or not?
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Entries Categorized as 'Business Strategy'
Email Marketing – Smart Phone Users, Are They Important To Us?
June 28, 2010
Email Marketing – Do They Check Email or Facebook First
June 25, 2010
Do your customers read their emails first or do they dive into Facebook to find out the latest overnight ‘goss’?
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Email Marketing – “What Do Your Customers Do In The Morning?”
June 18, 2010
People who begin their day by checking emails are most likely to
continue to do it during the day and are susceptible to on-line offers;
specials and deals which may land in their in-box.
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Email Marketing – The Difference Between Email And Email Marketing
June 16, 2010
Because…
Email Marketing is quite different.
Email Marketing is sending out a message to one or many people, written in the first person and is often an expected and welcomed interlude in the intended recipient’s day.
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Email Marketing – Are You Guilty Of Shotgun Marketing?
June 16, 2010
How is your Email Marketing going or are you guilty of “Shotgun Marketing”?
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Email Marketing – Piggy Back Off The Major Players
June 15, 2010
Why did we both do this…WELL…
Because…
The promos and sales on offer grabbed our attention and reached us
at the right time.
Now, there isn’t really anything startling here.
Except…
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Email Marketing Loves The End of the Financial Year
June 1, 2010
Many companies like Foxtel and major car manufacturers crticially understand the importance of this time of the year and embark on major marketing campaigns.
So what does this have to do with you and email marketing?
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Email Marketing Meets “End of the Financial Year”
June 1, 2010
In Australia, we are about to enter a crucial marketing and advertising period which is known as the “End of the Financial Year.” This is where companies like to throw out specials and have end of financial year sales. What can you do to join them?
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Email Marketing – To First Name Or Not?
May 27, 2010
So, I disagree with your comments in so much as there must be a lack of relationship with clients if the first name doesn’t matter.
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Email Marketing – “I Went To A Breakfast Meeting And Discovered…”
May 20, 2010
1. 14% of businesses do not send one email to their clients per month;
2. 31% send 5 plus emails per month;
3. 9.5% send 21-30 emails per month.
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