I was walking through my local WestField Mall yesterday and
I thought, “It’s here isn’t it.” ”These merchants are switched on.”
Now it wasn’t everywhere mind you but it was obviously around.
There were posters hanging from the ceilings and posters glued
to shopfronts.
And all of the smart businesses were talking the same theme.
Christmas.
Take a look at what Westfield have placed on their website.
I know, I know you are thinking, “Surely it’s not Christmas time already?”
But the fact is people are now going to start thinking about what to
get their loved ones. And if you are smart you will start to create
offers they will jump through hoops to get to.
Don’t be put off by the talk of the economy and do no marketing.
Whether they do or not, Christmas is a time people spend so
make sure you are out there in front of your customers.
Believe In Yourself
Kurt



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