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	<title>Kurt Johansen</title>
	<link>http://www.kurtjohansen.com</link>
	<description>The Email Marketing Guy</description>
	<lastBuildDate>Fri, 17 May 2013 00:42:11 +0000</lastBuildDate>
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	<item>
		<title>Is Your Website Copy Tone Deaf ?</title>
		<description><![CDATA[I asked these questions amongst many others.

“Are you trying to sell from your website?” and if so...

“Is this the way you talk face-to-face with your customers?”

I received a resounding YES and NO answer each time.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/website-copy-tone-deaf/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=website-copy-tone-deaf</link>
			</item>
	<item>
		<title>How To Email Market &#8211; Legally.</title>
		<description><![CDATA[Here is a 7 min 31 second video to help you use email marketing and SMS's in your business. Inside you will discove.

    Three important principles to apply to be legal when emailing;
    Who you can send emails and SMS's to and who you cannot;
    What you must do if someone complains. ]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/email-market-legally/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=email-market-legally</link>
			</item>
	<item>
		<title>Don&#8217;t Make This Mistake This Mother&#8217;s Day</title>
		<description><![CDATA[I am offering a select few people the opportunity to have me work on a Mother's Day campaign for them.

This is where we will create and write that special promotion to help your customers.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/dont-make-this-mistake-this-mothers-day/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=dont-make-this-mistake-this-mothers-day</link>
			</item>
	<item>
		<title>I have confessions to make</title>
		<description><![CDATA[So to help you, here is my set of email marketing rules I use and if you follow them there is a good chance they will work for you too.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/i-have-confessions-to-make/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=i-have-confessions-to-make</link>
			</item>
	<item>
		<title>How To Market To Customers And Businesses</title>
		<description><![CDATA[Businesses cannot buy products and services. Businesses are an innate object.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/how-to-market-to-customers-and-businesses/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-market-to-customers-and-businesses</link>
			</item>
	<item>
		<title>How Not To Email Market #2.</title>
		<description><![CDATA[Core principles you can adopt yourself and use immediately to attract and obtain more bang for your buck and drive dollars into your inbox.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/how-not-to-email-market-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-not-to-email-market-2</link>
			</item>
	<item>
		<title>How Not To Email Market&#8230;</title>
		<description><![CDATA[Gees heck, it is never about sending out an email and hoping something pops. 

You need to have more respect for your recipients than that.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/how-not-to-email-market/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-not-to-email-market</link>
			</item>
	<item>
		<title>&#8220;How To Make More Sales&#8230;&#8221;</title>
		<description><![CDATA[Call them what you want, but we could all do with more of them – RIGHT ? 

How is your process of getting them doing?
 
Are you stumbling like some zombie from ‘The Walking Dead’ ?

Are you rushing around like a chook with its head cut-off and going nowhere?

Or…

Are you doing OK - but not nearly as well as you know you should ?]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/how-to-make-more-sales/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-make-more-sales</link>
			</item>
	<item>
		<title>&#8220;&#8230;because it works; that&#8217;s why &#8211; Part #2&#8243;</title>
		<description><![CDATA[The trick is to write meaningful and interesting copy to intrigue your readers, that is the skill.  Next time you're looking for better results, try longer copy.]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/because-it-works-thats-why-part-2/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=because-it-works-thats-why-part-2</link>
			</item>
	<item>
		<title>&#8230;because it works; that’s why&#8221;</title>
		<description><![CDATA[I constantly see clients who squander priceless days and weeks, and even months –
pondering what they should send out when they should just get an email out.
]]></description>
		<link>http://www.kurtjohansen.com/email-marketing/because-it-works-thats-why/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=because-it-works-thats-why</link>
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