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Email Marketing: Christmas Tips Report

November 13, 2011 By Leave a Comment

A very special Christmas Tips Report direct for you.

Each year I like to put out a “Christmas Email Marketing Report” to help businesses with their email marketing campaigns.

This year is no different.

It’s my way saying thank you for following me.

You can grab by clicking on the gift package image:

Inside the 14 pages you will dis.cover:

  • How to Write To Different Age Groups;
  • How to Segment Your Product and Services;
  • How To Add Value To A Sale But Not Lose Money;
  • How To Get The Buyer To Continue Selling For You;
  • How To Overcome The Biggest Fears Of Prospects;
  • 11 Christmas ‘Delivery’ Headlines You Can Steal From Me;
  • 11 Pre-Christmas Headlines You Can Copy In Your Emails;
  • 12 Other Headlines To Use If You Don’t Wish To Mention Christmas;
  • Plus Sensational Tips To Create Christmas Sales Countdown;
  • Take time to read it and digest it and IMPLEMENT.

Here’s the download again: http://www.kurtjohansen.com/christmas-tips/

Enjoy !
Believe in Yourself

Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , , , ,

Email Marketing: It’s Here So Get On Board

November 10, 2011 By Leave a Comment

I was walking through my local WestField Mall yesterday and
I thought, “It’s here isn’t it.”  ”These merchants are switched on.”

Now it wasn’t everywhere mind you but it was obviously around.

There were posters hanging from the ceilings and posters glued
to shopfronts.

And all of the smart businesses were talking the same theme.

                                              Christmas.

Take a look at what Westfield have placed on their website.

I know, I know you are thinking, “Surely it’s not Christmas time already?”

But the fact is people are now going to start thinking about what to
get their loved ones.  And if you are smart you will start to create
offers they will jump through hoops to get to.

Don’t be put off by the talk of the economy and do no marketing.

Whether they do or not, Christmas is a time people spend so
make sure you are out there in front of your customers.

Believe In Yourself
Kurt 

 

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , ,

Email Marketing: Do I Really Need You?

October 24, 2011 By Leave a Comment

Hi

I received this response yesterday after sending emails about my
world famous “5 x 5 x 5.5 Christmas Promotion”.

“Do I Really Need You Kurt ?”

At first I was shattered.  Not need me?  What the heck???

Then I chuckled and said to myself, “Get over yourself Johansen !”
“Of course they don’t need you.”  ”They can do this themself.”

Because Email Marketing can be taught. It can be learned and it
does bring in the cash riches you deserve.

So you don’t need me to do this and to prove my point here’s a
list things you can do yourself to make sure email marketing works
for you.

Enjoy and implement.

Everyday something is being bought or sold because people NEED to
solve problems, or to be rescued.

Email Marketing can help you HELP others.

There are three Key Factors in emailing marketing.

  1. The List;
  2. The Relationship with your list; and
  3. The Offer you make to them.

So, to help your customers decide to act with you, and build the
relationship you have with them, I am providing you with these
email marketing tips.

Use these 7 Tips: – They Will Work.

  • Make sure you are using an address your customer recognises.
    Be consistent.  The address is your FACE. It is the first part of
    your email campaign people see.
  • Ensure you are using a service provider which has the capacity to
    send out your messages. Don’t use Hotmail, Yahoo, Live, Gmail
    addresses if you wish to be taken seriously about being in business.
    Buy your own domain name and set up personal email addresses.
  • Don’t use a bogus email address for people to reply to. Provide
    your customers with a real email address.  You should have
    nothing to hide and encourage their interaction with you.
  • Respond to any requests you may receive straight away. Especially
    ‘unsubscribes’. Some people will not hit the automatic unsubscribe
    button you have provided and will email you with the request.  Act
    promptly, efficiently and courteously.
  • Send out messages which will help them solve their problems or
    rescue them. It’s not always about sales in the emails – it’s about
    building TRUST in the relationship. If you get this right than the
    right offer will get to them.
  • Become their HERO. They will love you for it.  Stay in contact and
    know how to have a conversation with them.

and…

  • Do this consistently and persistently.  Weekly or at least fortnightly -
    once a month is too long between contacting you friends, so don’t
    do it with your customers.

So there you go Kurt, you don’t need me.

But if you WANT me to help, you know where I am.

Believe in Yourself
Kurt 


Filed Under: Email Marketing Tagged With: , , , , , , , , , , ,

Email Marketing: 10 Top Tips For Email Success Are…

October 2, 2011 By Leave a Comment

Hi

As you are enjoying your  long-weekend break in Australia, I thought I would
give you an article on email marketing you can contemplate over wherever
you are relaxing.

You could say it’s your long-weekend homework but gosh
I wouldn’t do that to you, would I ?

Let’s say it’s a long-weekend learning experience for you.

So here you go, read and digest these ten tips for maximum
email marketing wealth.

My Top Ten Tips Are:

1. Write a Subject Line which will make your intended audience click.
I have spoken about email subject lines in the past.  It’s so crucial to
learn how to write them and how to use them. If you need more help
with subject lines click here: SUBJECT LINES.

2. Write your important items at the top of your email so those people
who read their emails in the ‘preview frame’ get to read your best part of
the message quickly.

Also many people read emails via their phones.
Make it easy for them too.

3. Check out your formatting.  Leave white space. Keep line length to
around 60 characters.  People would rather scroll down than across.

4. Write your emails as if you are talking to one person.  Make it a
real conversation.

5. Focus on content they would like to receive.  It’s about helping them.

6. See if you can offer something but remember it’s not always about
sales.  You need to be able to add value to people’s lives.

7. Keep your image sizing down to a minimum.  Try to get you images
around 72 dpi and keep them small in size.  This way they will not clog
up your recipients inbox.

8. Make sure you know and understand what you can do and cannot do
by law.  In Australia we use the Spam Act 2003 in the USA they use the
Can Spam Act.

9. Use a ‘PS’ at the end of the email.  Two ‘PS’s’ work even better.

10. Try placing your picture at the end of the email.
Remember: ”People Buy From Friends”

There you have it.

My top 10 email marketing tips for you to ponder over this long weekend.

Believe In Yourself

Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , ,

Email Marketing: Father’s Day – There’s Still Time For…

August 31, 2011 By Leave a Comment

Hi Everyone

A  couple of my clients have asked me today;
“Is it worth sending out a Father’s Day email this week?”And the simple answer is YES.

There IS still time for a Father’s Day Promotion.

48_hour_father_day_sale.png

You see, you can easily blend a message with the theme of urgency

Like:

“48 Hour Father’s Day Sale”

“Father’s Gift Ideas – Only Until They Last”

“Father’s Day Gifts – Order Today – Delivered Tomorrow”

With Father’s Day in Australia this Sunday, the 4th September,
many people would be wondering what to do with or what to
buy dear ol’ Dad.

So if you have a product or service you know would be
welcomed by this males species then let your lists know.

And are you aware…Retail statistics tell us poor ol’ Dads have, on average,
$10 less spent on them than Mothers on Mother’s Day.

$10 LESS ON DADS… SACRILEGE !!!

Can you build this somehow into your promotion?

Don’t miss out on this opportunity when people are in the
moment to buy.

Although you thought you may have missed the boat,
Father’s Day Sales Promotion are still alive and and well.

And…

Can make you customers happy and you money.

Believe in Yourself

Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , ,

Email Marketing: Do You Use Any Of These 4 Email Subject Line Types?

August 9, 2011 By 1 Comment

Hi Everyone

Email Subject Lines are crucial to get your emails opened.

There are specific ‘types’ you can employ which work best.

In this month’s edition of “The Email Express” I take you on a journey of discovery and reveal the FOUR most effective email subject line types and provide examples.

The Email Express is monthly publication delivered to my Email Coaching Clients but this month you have the opportunity to read it too.

Just click on this link to take you to the Four BEST Email Marketing subject line types to use..

Believe In Yourself
Kurt
Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , ,

Email Marketing: Kurt’s 24 Hour Sale Is Now Open

July 18, 2011 By Leave a Comment

Hi Everyone

Happy Birthday to me.
Happy Birthday to me.
Happy Birthday Dear Kurt…
Happy Birthday to me.

Hip Hip Hooray, Hip Hip Hooray, Hip Hip Hooray.

My 24 hour 54% OFF Birthday Sale is now open.

Get in now, this will DEFINITELY END at Midnight 19th July
Adelaide, South Australian time.

I am offering a whopping 54% off my:
KJ – Lite Email Marketing Coaching Program.

What you get in KJ Lite:

  • 1x 60 minute Initial Inter-view with me – Full and complete access to me;
  • 4 x 30 minute Inter-view Vouchers – Full and complete access to me;
    to be used at any time during the next 12 month period;
  • Monthly Strategies & ideas to develop email marketing campaigns which
    suit your business and your customers;
  • You will be given a set of easy to follow 21 cash-making proven steps to
    drive cash into your inbox.

Plus…

  • I will personally critique one email per month; and suggest ways to enhance
    including formatting, subject-lines & graphics; Yes, I will weave my magic and turn
    your emails into a cash attracting, dollar driving, money
    making messages which will bring you better returns than you have
    previously seen;
  • You also get to talk to me direct about your email campaigns.
    (The point here is you get to talk to me.)
    This is a massive bonus in any coaching program.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in an hour’s training on the system. (Not available with other systems).

Your normal investment is: $97 per month for 12 months or a once off
yearly payment $997.

    today only

54% OFF

$44.62 per month

OR
a Yearly Upfront fee of

 $497.00

The massive WIN for you is YOU GET ME alongside you to hold
your hand as you develop your email marketing skills and prowess.

PLUS

“My Never Had To Cash In Guarantee”

 

That’s right my guarantee has never been taken up because NOBODY has needed to !

But in the unlikely event I cannot make you ALL your investment back within the 12 month
period I will continue working with you for free until you do.

What this means is: This now becomes a No Cost Coaching Program.
I am only going to offer this for another 24 hours.

Why?

Because it’s my Birthday !

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , , , ,

Email Marketing: Be Careful With The Size Of Your Photos

July 15, 2011 By 2 Comments

Hi Everyone

I had a client frustrated her email marketing campaign kept being refused to be sent
by the email sending program she was using.

The message she was receiving was the ‘file size is too large‘.

She couldn’t understand it.

I took a look for her and realised she had imbedded four photos in into the email, which was terrific.

The problem was the size of the photos were each around 1 mgb in size.  She had simply uploaded the photos from her camera and imbedded them into the email sending program.

Just a quick note for everybody and to my lovely client.

The internet normally works off picture sizes around 72 dpi.

When you send an email campaign you should reduce your photos to this size too.

That way each photo will be reduced to about 20 kb- 40 kb which is a much more palatable size for any email marketing sending program to handle.

I reduce my photo sizes by using Photoshop.

There are plenty of free programs available for you to download if you do not have this program though.

My Mac user friends tell me they have software on their computers which does this.

So, reduce the size of your photos and you should not have any trouble sending emails.

Believe in Yourself
Kurt

 

 

Filed Under: Email Marketing Tagged With: , , , , , , , , , , ,

Email Marketing: What A Dope I Am

June 30, 2011 By Leave a Comment

Hi Everyone

I received an email this morning and must admit they got me.

I was beaten by a Technicality.

You see, I closed off my End Of Financial Year Sale last night at
midnight.

All Gone – All Over, Red Rover.

But I forgot to take into account my USA followers who are a day
behind us in Australia.  (Some would say with the state of their economy,
housing slump, GFC, stockmarket etc. maybe they’re behind by more than
a day – but I’m staying out of that conversation.)

Well, this email simply said.

“Hey Jurt – (Obviously know me well, don’t they.)
You said the offer closes midnight 30th June and it’s not the 30th June here yet.”
“Send me prices. What will it cost to be in your email-marketing
coaching program?”

See what I mean; A Technicality.

So, this is what I am going to do.

I am going to leave my EOFY SALE OFFER open until midnight tonight
in Australia.  Hopefully that will cover people on my lists from countries
like Ecuador, Peru, Russia, Japan, Brazil. Whatever their midnight 30th
June is.

And…

For the first time I will reveal to the open market what the different levels of my coaching program are.

Now I know everyone is at different levels in their business.

And if you are serious about making your life different than one of these email marketing options should suit.

The question you need to decide is which one?
=====================================================
OPTION ONE: KJ Lite

60 minute Initial Inter-view with me – Full and complete access to me to help
strategise and develop email marketing campaigns which suit your customers.
You will be given a set of easy to follow 21 cash-making proven steps to drive
cash into your inbox.

Plus…

I will personally critique one email a month and suggest ways to enhance including formatting, subjectlines, graphics.  You also get to talk to me direct about your email.
The point here is you get to talk to me.  This is a massive bonus in any coaching program.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in an hour’s training on the system. (Not available with other systems).
Your investment: $97 per month for 12 months or a once off yearly payment $997.

You get me alongside you to hold your hand as you develop your skills and prowess.

=====================================================

OPTION TWO: KJ Deluxe
60 minute Initial Inter-view with me – Full and complete access to me to help
strategise and develop email marketing campaigns which suit your customers.
Personal access to me when you need.

You can call me, text me, email me and pick my brain.

Your Skype name goes into my personal contacts list as a
valued client and if you ring when I am available on Skype I will answer.

I personally hold your hand as we look for ways to bring the much needed cash into your business.

Plus…

Your phone number goes into my mobile phone. You are allowed to personally
ring me to talk email marketing plans, strategies and campaigns.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in 2 hour’s training on the system. (Not available with other systems).
Your investment: $497 per month for 12 months or a once off initial yearly
payment of $4997.

You get me alongside you to hold your hand as we bring in the cash dollars
in your business you deserve.
=====================================================

OPTION THREE: KJ Motherlode
This won’t suit everyone because you get ME.

Yes Unlimited access to me when you need.

It’s like having me at your computer.

I will train, coach, help, assist and build your email marketing skills as we
together go after the cash riches which awaits you.

You will get access to my inner sanctum, where I will draw back the curtain and reveal to you all the tips and techniques I have used over the years to drive hundreds of thousands of dollars in sales. (it’s much more than this figure but people don’t believe me when I tell them how much).

This is the Motherlode, I don’t hold anything back and you only get into this group by way of application.

You must apply and undertake an inter-view with me.  Because I don’t want
gooses, idiots, whingers, all-talk-no-action people in this group.

I only WANT SWITCHED ON MARKETERS AND PEOPLE WHO IMPLEMENT AND HAVE A STRONG DESIRE TO SUCCEED.

I will bug you, bother you and pester you with questions like ‘Where’s your email !’
What’s going on ?!  “GET OFF YOUR BACKSIDE.”

I have got to where I am because of Persistency and Consistency and I will drive this into you.

If you are the sort of person who needs that kick-up-the-backside at times, then this is the perfect Option for you. THE MOTHERLODE.

Your investment: is $990 upfront and then $497 per month for 12 months or a once off initial yearly payment of $5997.

And if you apply before midnight tonight and get accepted into my Motherlode program I will throw in the $4,221.00 worth of gifts and bonuses I have been talking to you about.

===============================================================

So there you go 3 Options – One of which may suit you.

Plus all my clients are given my personal guarantee:

My Guarantee
“In the unlikely event after following all my
advice and tips you don’t make the sales
equivalent to your investment at the end
of the 12 months from my coaching, then
I will continue to work for you for free until
you do.  There is NO RISK on your part.
You will get your money back in sales or
you get me for free until you do.”

Email me at kurt@johanseninternational.com.au if you are ready to come on board because no matter where you live the $4,221.00 worth of bonuses which is attached to the Motherlode Offer will cease midnight tonight.

If you are ready to take the plunge and learn how to bring in
the extra dollars you deserve then email me NOW.

kurt@johanseninternational.com.au

Believe In Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , ,

Email Marketing: Awesome Response From Day One

June 28, 2011 By Leave a Comment

My 72 Hour End Of Financial Year Is Now In Day Two

Gosh, what can I say.
I have been blown away with the response of my EOFY Sale Offer.

I’m not sure if it is the free bonuses or my ugly mush at the end
of the email but I have been filtering numerous questions about
email marketing.
The main questions are:
“Does it work?”  “I mean; can you prove your methods work?”
Now to answer this I need to inform you everyone’s lists are different

but…

If you use my methods as prescribed they certainly can work for
you as they have worked for many of my clients like:

================================================

Sarah Thompson:

Hi Kurt,

June just officially became my highest grossing month of sales EVER!
Thanks to your email newsletter coaching I have managed to make the
slowest month of the year into my best since I went online a few years ago!
Its so great to get confirmation that this way of connecting with my
customers really brings great results.
What an awesome note to end up the Financial Year on.
Bring on the New Year!
Kind regards,
Sarah Thompson
HoityToity – www.hoitytoity.com.au

===================================================================

or how about Victor Little who made $39,000 in 3 days using email marketing.

You can watch Victor explain here : Watch Victor’s $39,000 Dollar Video here.

====================================================================

But it’s not only Email Marketing I can help with.

=====================================================================

Here’s how I made $2,000 for Steve Edward’s within 76 hours with one simple tip.
http://youtu.be/LWxc2UupLSs

=======================================================================

To recap I am giving $4,221.00 of products and services you will need to help.

1.  SmartEmail: A 12 month subscription to the email sending service $594.00
I use and recommend.

2.  Pete Godfrey’s 12 month Newsletter & 5 Fr.ee Bonus Gifts $2,630.00

3.  Pete Godfrey’s Emotional Ad Writing System $997.00

Total Fully Paid For Gifts and Bonuses FR.EE to You $4221.00.

Email Marketing is still the most affordable, easy to implement marketing a
small/medium business can use.

Just email me to find out how easy it will be to start now.
kurt@johanseninternational.com.au

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , ,
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