This Type Of Email Is Just So Wrong !

This Type Of Email Is Just So Wrong !

Some People Just Don't Get It ! I received an email today from a 'leading' internet guy which read how he knew me and wanted to touch base. I know of the guy and originally thought - "OK... What's up ?" But I soon discovered he was using an old email trick which is just dumb. Because... it can lead the recipient feeling duped. And in my … [Read more...]

“How Often Should I Email My Clients ?”

“How Often Should I Email My Clients ?”

This is the single most asked question I receive from people. Before I answer the particular question I ask them one back. And that is... "When was the last time you looked at your list and why people are on there ?" You see, it is not about how many times you email your clients it is about what you have to say to them. To segment your customer … [Read more...]

“50% Off Sale in the Email Marketing Aladdin’s Cave Sale”

“50% Off Sale in the Email Marketing Aladdin’s Cave Sale”

Get this... A whopping 50% off sale ! Everywhere you look for the past week you see a 50% off sale. Doesn't matter if you are looking at clothes, jewellery or kitchen items there is somebody offering a greatly reduced sale. It becomes deliciously tempting - especially if you need the goods. So I thought I would do the same - offer you a deliciously … [Read more...]

“3 Things The Fat Man In The Red Suit Taught Me This Year”

“3 Things The Fat Man In The Red Suit Taught Me This Year”

With Christmas over for another year time now moves forward to the New Year. But before I move forward I reflect on Santa and what lessons he taught me. Maybe they mean something for you too? Lessson #1: Be Patient Sometimes I find being patient difficult to do, yet the lesson is well received. You see... Santa has to wait for all the kids to put … [Read more...]

“Why I Travelled 7,467 Klms With A Pulled Hamstring Just To Be There “

“Why I Travelled 7,467 Klms With A Pulled Hamstring Just To Be There “

My week had been amazing. I'd just finished conducting a two-day email marketing seminar for 17 followers on the Isle of Bali. Their eagerness to absorb was infectious. Their skill levels increased. Now it was time to play. First I ventured into the ravines of Bali's river systems to secure a safe passage through their renowned stunningly vicious … [Read more...]

Top Ten Tips To Help With Your Christmas Email Marketing

Beat The Spam Filters Legitimately 72

Christmas Emails arriving in inboxes are expected this time of the year and are as common as sighting a fairy sitting on top of a Christmas tree. And the beaut thing is... It is the norm. What this means is people are expecting to hear from you. Which is fantastic for the business person who understands email marketing. It doesn't matter how big or … [Read more...]

“Head down…Bum Up”

“Head down…Bum Up”

As the saying goes... "Head down...Bum Up" (I cleaned that up a bit.) How's your Christmas sales plans going ? Organised yet ? Know how to get your messages out there with success ? For me, I have busy talking, strategising, planning and writing emails over the past week for those fortunate enough to get hold of my Christmas Writing Email … [Read more...]

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