“Stuck With What To Write Each Week ?”

“Stuck With What To Write Each Week ?”

How To Create An Effective Email Marketing Ritual The biggest concern my customers reveal to me is they don’t know what to and when to write emails. Email Marketing like any other marketing should start with a plan. To help… I am going to use a part of the first verse of an old Rudyard Kipling poem called: “I Keep Six Honest Men” By using … [Read more...]

“Can You Really Get Someone To Buy ?”

“Can You Really Get Someone To Buy ?”

Last week's post about:"Two Similar Messages. Two Different Results" caused quite a lot of stir. Click here to read:http://www.kurtjohansen.com/email-marketing/similar-messages-results/ Some people got it as they recognised the Emotional Triggers. Others thought the winner was too much in their face. The point here to remember about … [Read more...]

“Two Similar Messages. Two Different Results.”

“Two Similar Messages. Two Different Results.”

Getting your customers to respond to an email or an SMS is never an exact science yet there are things you can do to help people take action. There are principles to adhere to and a wealth of copywriting experience, history and expertise to tap into. And it is a learned skill, which means everyone who chooses to learn can do it. But it is … [Read more...]

“How These 10 Simple Tips Will Get Your Emails Opened”

“How These 10 Simple Tips Will Get Your Emails Opened”

“How These 10 Simple Tips Will Get Your Emails Opened” or... “Announcing 10 Easy To Use Tricks To Make Your Subject Lines Pop.” In this edition of the free Email Express I am going to offer you a chance to improve your email OPEN rates. This will be done by improving your Email Subject Lines. But this will only happen if you connect with … [Read more...]

Everybody Needs Somebody Sometimes

Kurt Presenting

I have just returned to my bunker in Adelaide after a very fruitful weekend in Sydney teaching savvy businessowners how to engage their customers and make money with email.                               The workbook provided was jammed packed full of gold nuggets and the one-on-ones I did will cause massive explosions to their results. After … [Read more...]

Auto Responders: The Email Marketer’s Magic Weapon

Auto Responders: The Email Marketer’s Magic Weapon

Imagine this... Pauline (an avid baby clothes designer) visits your website.  You sell a book which helps improve her designing knowledge.  She's highly interested in what you have to offer, but she's just not ready to purchase yet.  She's still recovering from the school holidays and needs to pay off the credit card that she used extensively … [Read more...]

Success Secrets Of The Email Marketer Revealed…

How_To_Create_Email_Marketing_TRUST

If you use email in your marketing arsenal then I have something very special for you today... But first... Yesterday's email about me not liking muti-speaker events created quite a hive activity. The open and click through rates the email achieved were up by a staggering 23.6% which just goes to show that if you get the headline right then … [Read more...]

Wordpress SEO Plugin by SEOPressor