February 9, 2012

Email Marketing: Can I give you $4,221.00 worth of products ?

Hi Everyone

Can I give you $4,221.00 worth of products ?

Let me explain…

My 12 month email marketing coaching program is now open but for 72 hours only.

It’s my End Of Year Financial Sale.

It’s going to include paid up products and services which
are normally purchased by my clients.

But I am going to include these for you FREE of Charge if
you come on board and allow me to coach you for 12 months on
how to use email marketing to make money in your business.

To open with you will get…

A 12 month subscription to the email sending program I use, SmartEmail.

SmartEmail is THE software I recommend to all my clients and associates
because of its:

*ease of use;
*accessibility, no matter where you are;
*storage of unlimited contacts names, addresses and information;
*ability to create customised templates, forms and messages;
*autoresponder capabilities enabling you to send emails
*even whilst you sleep;
*ability to create customer surveys; and
*real-time statistics;

PLUS…

it’s one of the most affordable and cost effective programs on the market.

Smart Email is the complete comprehensive email marketing software
for you.

SmartEmail is the email sending program I use and recommend and is
priced at $49.50 pm x 12 months = $594.00 per year.

I will pay for a 12 month subscription for you. Total Savings $594.00

Also…

All new clients will receive a 12 month subscription to Pete Godfrey’s
Emotional Ad Writing and Marketing Newsletter.

Pete Godfrey’s Emotional Ad Writing and Marketing Newsletter will get
you on your way to produce cash producing magical marketing pieces
which will drive dollars into your bank account.

It is a hard-copy newsletter posted to your door every month. It contains
all the copywriting tips and techniques Australia’s leading copywriters use.

Pete’s Newsletter sells for $347.00 for a 12 month subscription.

I will pay this for you.

I spoke to Pete this morning and he has agreed to include as a favour to my
new clients to also receive the following bonuses:

• FREE BONUS GIFT #1: 52 Monday Morning Wake Up Calls. This is a one or
two-page motivating sheet, to encourage you, to highlight winning behaviours
and thoughts, so you stay on track from week to week. You get a FULL year’s
collec.tion… the FULL 52 of them in one giant manual. (Valued at $1,000.00)

• FREE BONUS GIFT #2: NEW! Show me the money! A new report that gives you the key to the money vault. (Valued at $197.00)

• FREE BONUS GIFT #3: NEW! Insider’s Guide to What it Really Takes to Fill a Seminar!
PLUS SPEC.IAL BONUS REPORT: Insider’s Guide to Making it Stick (Valued at $299.00)

• FREE BONUS GIFT #4: 3 Powerful CDs with Hot Sheets! (Valued at $287.00) Includes…

- CD & HOT SHEET #1: The #1 Secret For Maximum Response!
- CD & HOT SHEET #2: Price Reinvention: How to Stretch the Price Barrier
- CD & HOT SHEET #3: Success Without Guilt

• FREE BONUS GIFT #5: 20 Minute Fast Track Call with Pete Godfrey. Spend 20
minutes with me and let me tack.le any copywriting, marketing or mindset problems you
are facing. (Valued at $500.00)

Pete_Godfrey_Free_Gift_Pack

TOTAL VALUE OF GIFTS = $2,283.00

PLUS…

I have twisted Pete’s arm so you will also receive his Emotional Ad Writing System
absolutely FREE… valued at $997 as well.

Pete_Godfreys_Emotional_Ad_Writing_System

Total free bonuses and gifts are:

SmartEmail: A 12 month subscription to the email sending service $594.00
I use and recommend.

Pete Godfrey’s 12 month Newsletter & 5 Free Bonus Gifts $2,630.00

Pete Godfrey’s Emotional Ad Writing System $997.00

Total Fully Paid For Gifts and Bonuses FREE to You $4221.00


All of this is FR.EE when you allow me to hold you by the hand and guide and
lead you into email marketing to help your business attract money and cash.

I have never offered this before and not likely to do it again.

It’s just that I have been helping many of my clients lately with End
Of Financial Year Sales campaigns. I thought I better do one myself !

Now, don’t be fooled by other offers and negative thoughts here.

I am no novice at this and to business consulting.

I have:

  • a 21 year banking background, including 3 years in the marketing dept.;
  • a successful consulting business of 12 years;
  • a Masters of Business Administration (MBA) qualification.


My clients over the years have included:

Hilton International Hotels
BRL Hardy
Futuris
Australian Institute of Management
SA Police
ETSA Utilities
Business SA

And now I work with a bunch of extremely likeable and eager
group of business owners seeking to gain a better lifestyle
for their families and their employees.

Are you one of these too?

If so then my 12 month hands on email marketing coaching
program is for you.

But…

I must warn you.

I will only work with people who are driven to succeed, are not whingers,
and are looking to improve the cashflow in their business.

If this is you… AND I know it is…

The you can pre-register your interest today by emailing me at
kurt@johanseninternational.com.au

You will need to undertake a pre-screening inter-view with me
before you are accepted into my coaching program.

I know this will not be for everyone and maybe you are not ready
just yet.

But if you know you need to drive more dollars into your
business in the next 12 months, the time to start is now.

Plus…

When you pay your investment before the 30th June you will
receive the ability to claim it back on your tax in only a few days time.

So, %%First Name%% allow me to c.oach , help, assist and show you
how email marketing can drive dollars into your business.

And allow me to give you $4,221.00 worth of products.

Email Marketing is an Art not an Act.

Let me show you how to do it successfully.

If you are ready to take the plunge and learn how to bring in
the extra dollars you deserve then email me NOW.

kurt@johanseninternational.com.au

Believe in Yourself
Kurt


Email Marketing: Your 5 Point Email Marketing Plan

Hi Everyone

Here’s your:

Five Point Email Marketing Plan To Help You Bring In
The Extra Cash You Want

1.  Set a Goal or End Result you are looking to achieve in a campaign.

It’s crucial to know what you are setting out to achieve.
Know why you are sending out your emails and make sure
every message is aligned to this end goal.

2.  Plan and Create steps along the way to achieve the Goal.

I use a Step Diagram for myself and my clients.  This is a
systematic tool I have created which chronologically steps each
email message in the campaign with all emails focussed on
achieving Point 1.

3.  Segment your email lists.

I recommend this as a crucial element in email marketing.  I have
one client who has established 44 separate and different email lists.
They can now send targeted messages direct to each list if they desire.

4.  Create Headlines that scream out to your customers – “Open Me”.

The success and end result of your email campaign will be
dependant whether the email is opened in the first place.

Learn, gather, test different headlines which will compel your recipients to
open and see what you have in store for them.

5.  Be consistent and persistent.

Email marketing is about sending relevant messages to your lists.
Not everyone will want every message you send.  Don’t be put off by
a few people who may unsubscribe.  They probably were never going to
seek your help assistance anyway.

Follow these five points and watch your lists grow.

What we aim to do is send the right message to the right person at
the right time.

Email Marketing is an Art not an Act.

Keep a track of your Open Rates, Read Rates and Clickthrough Rates
to see how you fare with your messages.

To help I have an email marketing course which has now been written
and about to go into post production.

Keep a look out for this as it will hold your hand along the way as
you drive more sales and cash through your email marketing efforts.

Believe in Yourself
Kurt

Email Marketing: 5 Birthday Subject Lines To Use

Hi Everyone

One of the best email marketing campaigns which will delight your customers and bring cash into your business is the “Birthday Campaign.”

Birthday campaigns are a sure fire winner.

These can be set in advance using your email sending provider and programmed automatically.

Be very sincere with your email marketing gifts too.  Don’t expect people to jump at a poor offering.

If you are going to give a gift on someone’s birthday give them a meaningful gift.

My clients who have dining rooms, restaurants etc. are encouraged to give away a free meal in the week surrounding a client’s birthday.

Not many people dine alone on their birthday so don’t be afraid to give away a free meal and maybe a drink.

If they do dine alone then surely the custom they give you during the year would be sufficient to allow them this special gift.

To help attract them into your business here are  five birthday subject lines which are known to be email marketing success stories.

  • Happy Birthday (First Name)
  • Your Special Birthday Bonus Inside
  • A special gift of (add your own number) % off for your birthday
    (i.e. 20%)
  • Happy Birthday From (Your Business Name) and
  • (First Name) A special Gift For Your Birthday

This last one is my favourite.

It doesn’t matter what product or service you use.  Your customers will be delighted with the thought you give.

Whichever subject line you choose to use in your email marketing make sure you make the offer something worthwhile to honour their special day.

Believe In Yourself
Kurt

Email Marketing: Still A Most Valid Medium

Hi Everyone

Email Marketing is alive and well.

For business purpose email is a channel to do business or communicate with clients as they sit at their desks or are mobile with Smart Phones etc..

With the advent of Social Media sites what this means to the email marketer is nothing really changes.

Email Marketing is about the

1. The List

2. The Relationship with the List and

3. The Offer.

Whether people receive their emails via a PC or a hand help device it will still come through email – personally and direct to a person.

Nobody really knows but…

I can’t see businesses giving up email in favour of allowing social networking sites into the lives of their staff.

In fact many organisations have strict rules against it because of the distraction it can create.

So for me Email Marketing will live on and be a necessary arrow in the armoury of business marketing.

Believe in Yourself
Kurt

Email Marketing: Ebay Understands EOFY Sale

Hi Everyone

It’s not too late get into email marketing about End Of Financial Year Sales.

What products or services can be bought from you and can be claimed as an expense on a taxation return?

Now I know this only applies to my Australian friends but diarise this tactic if your Countries financial year is different.

Many businesses like to claim as many expenses as they can in the last month before the  financial year closes off.

Take a look here here -  Ebay understands.

Ebay_EOFYS

Believe in Yourself
Kurt

Email Marketing: Fines For Spamming

Hi Everyone

Here is an article from Macpherson + Kelly Lawyers in their latest edition of Trade Secrets 13 June.

It reveals how a company director was fined $2,000,000 for spamming.

Make sure you know the rules.

Fines_For_Spam_1

Fines_For_Spam_2

Fines_For_Spam_3

Contact me if you are not sure.

Believe In Yourself

Kurt

Email Marketing: A Video Which Sells A Town

Hi Everyone

The Video Which Sells A Town:

Are You Using Video To Market?

Being named in Newsweek as one of the top 10 “dying” US cities, the town of Grand Rapids, Michigan decided to do something positive.

Here’s what happens when thousands of extras, local dancers, musicians come together to create a ten-minute lip-sync video to Don McLean’s classic American Pie.

And all in one take!

Create Video For Yourself:
Go to: http://www.1automationwiz.com/app/?af=1353951
to learn how.

Believe In Yourself
Kurt

Email Marketing: New Video Series

Hi Everyone

Over the years I have been preaching the use of Video in your email marketing.

Many of my clients have dabbled with it but some have found it a bit too daunting for them.

And I can understand it.

It can be frightening at first.

Well to help you, Andy Jenkins (i.e. The Video Boss), just released a brand new Video Series – and it’s about a subject I like…

ATTRACT MORE MONEY!

In these videos, you will see simple little techniques that outshine all others you may have seen on how Video Marketing can persuade and convert – (meaning… make more sales).

Click on the link below to watch the first two videos live:

Video Boss Videos

You will see across the top a heading:

  • “Video Gets More Money Than Anything” – that’s Video #1 and
  • “Little Boss” – that’s Video #2 .

I’d watch “Video Gets More Money Than Anything” – Video #1 first.

Hey, this is pure content and is certainly worth watching.

I have.

Here’s the link again. Video Boss Videos

Believe in Yourself
Kurt

PS: There’s no sales pitch in these videos – just pure content. Video Boss Videos

Email Marketing: My Top Tip To Get More Subscribers

Hi Everyone

This tip, though plainly obvious, is the TOP, BEST, FUNDAMENTAL tip I can give you to get more subscribers.

Now before I do, I am not suggesting at all any of the other brilliant methods available to you won’t work.

No, not at all.

What I am suggesting is without this TIP you are causing yourself immeasurable harm.

You are causing yourself to fall down the well and risk drowning in a couple of feet of water.

But feel saved.

Because I am about to grab that heavily knotted rope, toss  over the side of the well for you to grab hold off it, place it around your waist and allow me to pull you out.

Are you ready then?

The TOP, BEST, FUNDAMENTAL tip to gain more subscribers is to have a sign-up box on your website.

One which gives away free information and in return a person leaves their First Name and Email Address.

You will get more subscribers by having a sign-up box visible with a useful free item which has value.

Before you go and say…

Yeah, we do that.

What happens then?

OK…

Do you have a 10 scripted automatic autoresponder series set up?

Do you have intertwined sales messages which could entice the subscriber to maybe buy something from you?

Do you continually and frequently market to them?

Do have a plan, a system, a strategy for your email marketing?

Do you even have a professional email marketing sending program?

You see, email marketing is an ART not an Act.

If you you do not use  the right canvas, the right oils, the right strategies you will be limited with your success.

But the crazy thing here is…

It’s not your fault.

  • There’s too much to learn.
  • Too much to understand.
  • Too much to put in place.

That’s why you need to copy and follow somebody who does it for a living.

Now, all you have to do is jump over to the right and sign up for my free book.

It won’t cost you.

Heaven forbid, I reckon you will certainly get heaps out of it.

But more importantly…

Follow what emails come your way.

Follow what I do and you to will become an expert in your market niche soon.

Believe In Yourself.

Kurt

Email Marketing: End of the Financial Year Messages

Hi Everyone

It’s nearly the end of May and I have seen an abundance of
advertising lately offering  great deals for The End of the Financial Year.

The stockbroking firm I use to receive weekly market tips and insights
sent me an email today with a special offer to sign up for one, two or
three more years.

Very tempting.

And yes…

The mega deal and best value is the 3 year offer.
(Excellent tactic and I may have to take them up).

This time of the year lends itself to a great opportunity for you too.

What can you offer your clients as an End of Financial Year offer?

What products and services can you provide them?

And…

What bonuses can you give them to entice them to take up your offer?

As they say in the classics…

“You are only limited by your own imagination.”

Email Marketing is about technology and strategy.

If you are lacking in one or both of these, I can help.

Contact me NOW !

Believe in Yourself

Kurt