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Email Marketing: I can teach you to write emails that sell

November 29, 2011 By Leave a Comment

Hi

One of the great achievements in the last 25 years is the creation of EMAIL.
It’s been used, abused,  buried, slowly killed off but still very much exists.

A recent report showed over 50% of people have fessed up they will read their emails
whilst on holidays in the coming weeks.

Why do you think this is so?

Most likely because it has become ingrained in them to do so and also because they
receive emails via their mobile phones.

Many of these emails  will be deleted but a few will resonate with them and force them
to take action.

Over the years I have been email marketing I have learned How To Write Emails That
Sell and I can teach you too.

Over to the right I have three different levels of coaching.  If you are ready to make
more money in your business using this cost effective means of advertising then click
on one of them.

My KJ Lite, KJ Deluxe and KJ Motherlode are aimed at helping everyone from the new
novice to more experienced business person.

And I can help you too.

Click on the links in the middle column of my HOME PAGE and start your journey
to email riches NOW.

Believe In Yourself
Kurt 

 

 

 

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , ,

Email Marketing: Do You Change Your Emails For Mobile Users?

November 24, 2011 By Leave a Comment

I’ve discovered the necessity to change emails to satisfy mobile phone users is best left only to a include a worthwhile subject line or meaningful first sentence.

People who read emails via mobile phones are wanting quick, fast, accurate information.

Those people who are now reading emails via tablets generally are less time poor and can spend a little more time as their tablet is often on a table or a desk (as opposed to mobile phone users who have their devise in their hands whilst walking).

So for me email marketing is really moving only from PC to tablet – and what this means is the same rules always applied. 1. The List 2. The Relationship and 3. The Offer. You don’t have to make your email marketing messages look like catalogue/brochures – engage your customers.

I have been following the trends of emails for four years.

Three years ago everyone was saying, “Change your emails to satisfy

mobile phone users.”

Whilst it made initial sense, I always thought the psychology was wrong.

People who read emails on their phones are generally looking for a quick communication fix. Read, Delete, Read, Delete etc.

We wish to engage people so I am suggesting you don’t need to specifically craft emails for the mobile user. Except to have a quick 2-3 second capture and this can be done by using a brilliant subject line or email heading.

Believe In Yourself

Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , ,

Email Marketing: 14 Business Tips In This Month’s Email Express

November 16, 2011 By 2 Comments

Here’s Volume 4 of The Email Express.

Inside you will discover:
“10 Tips On How To Increase Your Conversion Rates
And Get Your Downloads Working For You”. 

PLUS…

“My Four Steps Of Customer Service Value.”

You can download the Email Express direct by clicking
on the Belvedere image.

No handing over your name or email address required.

Also it is getting close to Christmas and you should be
planning what to offer and sell to your clients.

As a valued reader of my blog I’d love to help you. 

I have various coaching levels. It’s only a matter of finding
the right one to suit you.

Contact me at kurt@johanseninternational.com.au or via
my contacts page to the right.

I don’t bite.

Remember be CONSISTENT and PERSISTENT with
your email marketing efforts.

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , , ,

Email Marketing: “Remove This Word From Your Emails.”

September 20, 2011 By Leave a Comment

G’Day

“Remove This Word From Your Emails.”

I read an article today by Mel Henson which I’d like to share with you.

It’s a powerful message about removing just one word to gain greater results with your sales copy.

If you are someone who likes to jump straight in;
the article is here:  REMOVE ONE WORD ARTICLE.

But if you wish to read on I’ll explain.

The article suggests to remove the word ‘will’ in your copy.

For instance:

  • Kids will love the fruity taste;
  • These shoes will have your dancing feet tapping;
  • Your room will have a true daylight feel with this new light bulb.


Simply by removing the word ‘will’ makes all of the sentences become
more powerful.

eg:

  • Kids love the fruity taste;
  • These shoes get your dancing feet tapping;
  • Your room has a true daylight feel with this new light bulb.

Removing ‘Will’ puts customers into the Present Moment.

This is why this works.

By writing the sentence without the word ‘will’ it helps the customer
imagine themselves actually using the product in the here and now.

Mel writes, “The subconscious brain cannot distinguish between reality and strong
visual images. If you write in a way that helps the customer imagine they
are experiencing the product it makes them more likely to buy.”

Mel does go on to reveal other ways to eliminate ‘will’ and I know I will be doing my darndest to cease using it.

After that last sentence I mean !

Read her full article here.

Believe In Yourself
Kurt 


Filed Under: Email Marketing Tagged With: , , , , , , , , , , ,

Email Marketing: Do You Use Any Of These 4 Email Subject Line Types?

August 9, 2011 By 1 Comment

Hi Everyone

Email Subject Lines are crucial to get your emails opened.

There are specific ‘types’ you can employ which work best.

In this month’s edition of “The Email Express” I take you on a journey of discovery and reveal the FOUR most effective email subject line types and provide examples.

The Email Express is monthly publication delivered to my Email Coaching Clients but this month you have the opportunity to read it too.

Just click on this link to take you to the Four BEST Email Marketing subject line types to use..

Believe In Yourself
Kurt
Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , ,

Email Marketing: What A Dope I Am

June 30, 2011 By Leave a Comment

Hi Everyone

I received an email this morning and must admit they got me.

I was beaten by a Technicality.

You see, I closed off my End Of Financial Year Sale last night at
midnight.

All Gone – All Over, Red Rover.

But I forgot to take into account my USA followers who are a day
behind us in Australia.  (Some would say with the state of their economy,
housing slump, GFC, stockmarket etc. maybe they’re behind by more than
a day – but I’m staying out of that conversation.)

Well, this email simply said.

“Hey Jurt – (Obviously know me well, don’t they.)
You said the offer closes midnight 30th June and it’s not the 30th June here yet.”
“Send me prices. What will it cost to be in your email-marketing
coaching program?”

See what I mean; A Technicality.

So, this is what I am going to do.

I am going to leave my EOFY SALE OFFER open until midnight tonight
in Australia.  Hopefully that will cover people on my lists from countries
like Ecuador, Peru, Russia, Japan, Brazil. Whatever their midnight 30th
June is.

And…

For the first time I will reveal to the open market what the different levels of my coaching program are.

Now I know everyone is at different levels in their business.

And if you are serious about making your life different than one of these email marketing options should suit.

The question you need to decide is which one?
=====================================================
OPTION ONE: KJ Lite

60 minute Initial Inter-view with me – Full and complete access to me to help
strategise and develop email marketing campaigns which suit your customers.
You will be given a set of easy to follow 21 cash-making proven steps to drive
cash into your inbox.

Plus…

I will personally critique one email a month and suggest ways to enhance including formatting, subjectlines, graphics.  You also get to talk to me direct about your email.
The point here is you get to talk to me.  This is a massive bonus in any coaching program.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in an hour’s training on the system. (Not available with other systems).
Your investment: $97 per month for 12 months or a once off yearly payment $997.

You get me alongside you to hold your hand as you develop your skills and prowess.

=====================================================

OPTION TWO: KJ Deluxe
60 minute Initial Inter-view with me – Full and complete access to me to help
strategise and develop email marketing campaigns which suit your customers.
Personal access to me when you need.

You can call me, text me, email me and pick my brain.

Your Skype name goes into my personal contacts list as a
valued client and if you ring when I am available on Skype I will answer.

I personally hold your hand as we look for ways to bring the much needed cash into your business.

Plus…

Your phone number goes into my mobile phone. You are allowed to personally
ring me to talk email marketing plans, strategies and campaigns.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in 2 hour’s training on the system. (Not available with other systems).
Your investment: $497 per month for 12 months or a once off initial yearly
payment of $4997.

You get me alongside you to hold your hand as we bring in the cash dollars
in your business you deserve.
=====================================================

OPTION THREE: KJ Motherlode
This won’t suit everyone because you get ME.

Yes Unlimited access to me when you need.

It’s like having me at your computer.

I will train, coach, help, assist and build your email marketing skills as we
together go after the cash riches which awaits you.

You will get access to my inner sanctum, where I will draw back the curtain and reveal to you all the tips and techniques I have used over the years to drive hundreds of thousands of dollars in sales. (it’s much more than this figure but people don’t believe me when I tell them how much).

This is the Motherlode, I don’t hold anything back and you only get into this group by way of application.

You must apply and undertake an inter-view with me.  Because I don’t want
gooses, idiots, whingers, all-talk-no-action people in this group.

I only WANT SWITCHED ON MARKETERS AND PEOPLE WHO IMPLEMENT AND HAVE A STRONG DESIRE TO SUCCEED.

I will bug you, bother you and pester you with questions like ‘Where’s your email !’
What’s going on ?!  “GET OFF YOUR BACKSIDE.”

I have got to where I am because of Persistency and Consistency and I will drive this into you.

If you are the sort of person who needs that kick-up-the-backside at times, then this is the perfect Option for you. THE MOTHERLODE.

Your investment: is $990 upfront and then $497 per month for 12 months or a once off initial yearly payment of $5997.

And if you apply before midnight tonight and get accepted into my Motherlode program I will throw in the $4,221.00 worth of gifts and bonuses I have been talking to you about.

===============================================================

So there you go 3 Options – One of which may suit you.

Plus all my clients are given my personal guarantee:

My Guarantee
“In the unlikely event after following all my
advice and tips you don’t make the sales
equivalent to your investment at the end
of the 12 months from my coaching, then
I will continue to work for you for free until
you do.  There is NO RISK on your part.
You will get your money back in sales or
you get me for free until you do.”

Email me at kurt@johanseninternational.com.au if you are ready to come on board because no matter where you live the $4,221.00 worth of bonuses which is attached to the Motherlode Offer will cease midnight tonight.

If you are ready to take the plunge and learn how to bring in
the extra dollars you deserve then email me NOW.

kurt@johanseninternational.com.au

Believe In Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , ,

Email Marketing: Awesome Response From Day One

June 28, 2011 By Leave a Comment

My 72 Hour End Of Financial Year Is Now In Day Two

Gosh, what can I say.
I have been blown away with the response of my EOFY Sale Offer.

I’m not sure if it is the free bonuses or my ugly mush at the end
of the email but I have been filtering numerous questions about
email marketing.
The main questions are:
“Does it work?”  “I mean; can you prove your methods work?”
Now to answer this I need to inform you everyone’s lists are different

but…

If you use my methods as prescribed they certainly can work for
you as they have worked for many of my clients like:

================================================

Sarah Thompson:

Hi Kurt,

June just officially became my highest grossing month of sales EVER!
Thanks to your email newsletter coaching I have managed to make the
slowest month of the year into my best since I went online a few years ago!
Its so great to get confirmation that this way of connecting with my
customers really brings great results.
What an awesome note to end up the Financial Year on.
Bring on the New Year!
Kind regards,
Sarah Thompson
HoityToity – www.hoitytoity.com.au

===================================================================

or how about Victor Little who made $39,000 in 3 days using email marketing.

You can watch Victor explain here : Watch Victor’s $39,000 Dollar Video here.

====================================================================

But it’s not only Email Marketing I can help with.

=====================================================================

Here’s how I made $2,000 for Steve Edward’s within 76 hours with one simple tip.
http://youtu.be/LWxc2UupLSs

=======================================================================

To recap I am giving $4,221.00 of products and services you will need to help.

1.  SmartEmail: A 12 month subscription to the email sending service $594.00
I use and recommend.

2.  Pete Godfrey’s 12 month Newsletter & 5 Fr.ee Bonus Gifts $2,630.00

3.  Pete Godfrey’s Emotional Ad Writing System $997.00

Total Fully Paid For Gifts and Bonuses FR.EE to You $4221.00.

Email Marketing is still the most affordable, easy to implement marketing a
small/medium business can use.

Just email me to find out how easy it will be to start now.
kurt@johanseninternational.com.au

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , ,

Email Marketing: Can I give you $4,221.00 worth of products ?

June 27, 2011 By Leave a Comment

Hi Everyone

Can I give you $4,221.00 worth of products ?

Let me explain…

My 12 month email marketing coaching program is now open but for 72 hours only.

It’s my End Of Year Financial Sale.

It’s going to include paid up products and services which
are normally purchased by my clients.

But I am going to include these for you FREE of Charge if
you come on board and allow me to coach you for 12 months on
how to use email marketing to make money in your business.

To open with you will get…

A 12 month subscription to the email sending program I use, SmartEmail.

SmartEmail is THE software I recommend to all my clients and associates
because of its:

*ease of use;
*accessibility, no matter where you are;
*storage of unlimited contacts names, addresses and information;
*ability to create customised templates, forms and messages;
*autoresponder capabilities enabling you to send emails
*even whilst you sleep;
*ability to create customer surveys; and
*real-time statistics;

PLUS…

it’s one of the most affordable and cost effective programs on the market.

Smart Email is the complete comprehensive email marketing software
for you.

SmartEmail is the email sending program I use and recommend and is
priced at $49.50 pm x 12 months = $594.00 per year.

I will pay for a 12 month subscription for you. Total Savings $594.00

Also…

All new clients will receive a 12 month subscription to Pete Godfrey’s
Emotional Ad Writing and Marketing Newsletter.

Pete Godfrey’s Emotional Ad Writing and Marketing Newsletter will get
you on your way to produce cash producing magical marketing pieces
which will drive dollars into your bank account.

It is a hard-copy newsletter posted to your door every month. It contains
all the copywriting tips and techniques Australia’s leading copywriters use.

Pete’s Newsletter sells for $347.00 for a 12 month subscription.

I will pay this for you.

I spoke to Pete this morning and he has agreed to include as a favour to my
new clients to also receive the following bonuses:

• FREE BONUS GIFT #1: 52 Monday Morning Wake Up Calls. This is a one or
two-page motivating sheet, to encourage you, to highlight winning behaviours
and thoughts, so you stay on track from week to week. You get a FULL year’s
collec.tion… the FULL 52 of them in one giant manual. (Valued at $1,000.00)

• FREE BONUS GIFT #2: NEW! Show me the money! A new report that gives you the key to the money vault. (Valued at $197.00)

• FREE BONUS GIFT #3: NEW! Insider’s Guide to What it Really Takes to Fill a Seminar!
PLUS SPEC.IAL BONUS REPORT: Insider’s Guide to Making it Stick (Valued at $299.00)

• FREE BONUS GIFT #4: 3 Powerful CDs with Hot Sheets! (Valued at $287.00) Includes…

- CD & HOT SHEET #1: The #1 Secret For Maximum Response!
- CD & HOT SHEET #2: Price Reinvention: How to Stretch the Price Barrier
- CD & HOT SHEET #3: Success Without Guilt

• FREE BONUS GIFT #5: 20 Minute Fast Track Call with Pete Godfrey. Spend 20
minutes with me and let me tack.le any copywriting, marketing or mindset problems you
are facing. (Valued at $500.00)

Pete_Godfrey_Free_Gift_Pack

TOTAL VALUE OF GIFTS = $2,283.00

PLUS…

I have twisted Pete’s arm so you will also receive his Emotional Ad Writing System
absolutely FREE… valued at $997 as well.

Pete_Godfreys_Emotional_Ad_Writing_System

Total free bonuses and gifts are:

SmartEmail: A 12 month subscription to the email sending service $594.00
I use and recommend.

Pete Godfrey’s 12 month Newsletter & 5 Free Bonus Gifts $2,630.00

Pete Godfrey’s Emotional Ad Writing System $997.00

Total Fully Paid For Gifts and Bonuses FREE to You $4221.00


All of this is FR.EE when you allow me to hold you by the hand and guide and
lead you into email marketing to help your business attract money and cash.

I have never offered this before and not likely to do it again.

It’s just that I have been helping many of my clients lately with End
Of Financial Year Sales campaigns. I thought I better do one myself !

Now, don’t be fooled by other offers and negative thoughts here.

I am no novice at this and to business consulting.

I have:

  • a 21 year banking background, including 3 years in the marketing dept.;
  • a successful consulting business of 12 years;
  • a Masters of Business Administration (MBA) qualification.


My clients over the years have included:

Hilton International Hotels
BRL Hardy
Futuris
Australian Institute of Management
SA Police
ETSA Utilities
Business SA

And now I work with a bunch of extremely likeable and eager
group of business owners seeking to gain a better lifestyle
for their families and their employees.

Are you one of these too?

If so then my 12 month hands on email marketing coaching
program is for you.

But…

I must warn you.

I will only work with people who are driven to succeed, are not whingers,
and are looking to improve the cashflow in their business.

If this is you… AND I know it is…

The you can pre-register your interest today by emailing me at
kurt@johanseninternational.com.au

You will need to undertake a pre-screening inter-view with me
before you are accepted into my coaching program.

I know this will not be for everyone and maybe you are not ready
just yet.

But if you know you need to drive more dollars into your
business in the next 12 months, the time to start is now.

Plus…

When you pay your investment before the 30th June you will
receive the ability to claim it back on your tax in only a few days time.

So, %%First Name%% allow me to c.oach , help, assist and show you
how email marketing can drive dollars into your business.

And allow me to give you $4,221.00 worth of products.

Email Marketing is an Art not an Act.

Let me show you how to do it successfully.

If you are ready to take the plunge and learn how to bring in
the extra dollars you deserve then email me NOW.

kurt@johanseninternational.com.au

Believe in Yourself
Kurt


Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , , , , , , , , ,

Email Marketing: Your 5 Point Email Marketing Plan

June 19, 2011 By 10 Comments

Hi Everyone

Here’s your:

Five Point Email Marketing Plan To Help You Bring In
The Extra Cash You Want

1.  Set a Goal or End Result you are looking to achieve in a campaign.

It’s crucial to know what you are setting out to achieve.
Know why you are sending out your emails and make sure
every message is aligned to this end goal.

2.  Plan and Create steps along the way to achieve the Goal.

I use a Step Diagram for myself and my clients.  This is a
systematic tool I have created which chronologically steps each
email message in the campaign with all emails focussed on
achieving Point 1.

3.  Segment your email lists.

I recommend this as a crucial element in email marketing.  I have
one client who has established 44 separate and different email lists.
They can now send targeted messages direct to each list if they desire.

4.  Create Headlines that scream out to your customers – “Open Me”.

The success and end result of your email campaign will be
dependant whether the email is opened in the first place.

Learn, gather, test different headlines which will compel your recipients to
open and see what you have in store for them.

5.  Be consistent and persistent.

Email marketing is about sending relevant messages to your lists.
Not everyone will want every message you send.  Don’t be put off by
a few people who may unsubscribe.  They probably were never going to
seek your help assistance anyway.

Follow these five points and watch your lists grow.

What we aim to do is send the right message to the right person at
the right time.

Email Marketing is an Art not an Act.

Keep a track of your Open Rates, Read Rates and Clickthrough Rates
to see how you fare with your messages.

To help I have an email marketing course which has now been written
and about to go into post production.

Keep a look out for this as it will hold your hand along the way as
you drive more sales and cash through your email marketing efforts.

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , , , ,

Email Marketing: Ebay Understands EOFY Sale

June 9, 2011 By Leave a Comment

Hi Everyone

It’s not too late get into email marketing about End Of Financial Year Sales.

What products or services can be bought from you and can be claimed as an expense on a taxation return?

Now I know this only applies to my Australian friends but diarise this tactic if your Countries financial year is different.

Many businesses like to claim as many expenses as they can in the last month before the  financial year closes off.

Take a look here here -  Ebay understands.

Ebay_EOFYS

Believe in Yourself
Kurt

Filed Under: Email Marketing Tagged With: , , , , , , , , , , , ,
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