February 9, 2012

Email Marketing: The Most Asked Question Is…

The most asked question I receive from my clients is:
“What Do I Write In My Emails?”

They get confused and anxious and some do nothing.

So let me add to the Email Planner and Email Step Diagram
I sent you in the last couple of weeks and give you your next tip
to writing money-making, dollar driving emails.

To overcome the difficulty of deciding what to write, simply look
at the 8 different emails report.
http://www.kurtjohansen.com/8emailoffer/

For instance, inside you will see:
Email Type Two:  Discuss a Special Event/Holiday. 

With this type of email you would discuss ‘Australia Day’ this Thursday or
prepare a series of emails for Valentine’s Day on the 14th February.

The idea is to seque into an event or a holiday and piggy back off the back
of it.

Knowing what to write can be daunting but if you follow my ‘There Are Only
8 Different Types Of Emails’ you WILL be Ok.

http://www.kurtjohansen.com/8emailoffer/


Believe In Yourself

Email Marketing: If Your Marketing Is Not Working…

Hi
If your marketing is not working then change the words.

Believe in Yourself
Kurt

Email Marketing: It’s Here So Get On Board

I was walking through my local WestField Mall yesterday and
I thought, “It’s here isn’t it.”  ”These merchants are switched on.”

Now it wasn’t everywhere mind you but it was obviously around.

There were posters hanging from the ceilings and posters glued
to shopfronts.

And all of the smart businesses were talking the same theme.

                                              Christmas.

Take a look at what Westfield have placed on their website.

I know, I know you are thinking, “Surely it’s not Christmas time already?”

But the fact is people are now going to start thinking about what to
get their loved ones.  And if you are smart you will start to create
offers they will jump through hoops to get to.

Don’t be put off by the talk of the economy and do no marketing.

Whether they do or not, Christmas is a time people spend so
make sure you are out there in front of your customers.

Believe In Yourself
Kurt 

 

Email Marketing: The Email Express

Hi Everyone

This month’s Email Express contains:

  • Four Email Marketing Myths Debunked;
  • What are the best fonts to use in your email marketing; and
  • a story of why you should introduce yourself in your email marketing;

You can grab a FREE copy here:
http://www.kurtjohansen.com/E-books/FontsToUse.pdf

 

Believe in Yourself
Kurt

Email Marketing: Free Recording On How To Make Money With Emails

Hi Everyone

During the week I was fortunate to be interviewed by Krishna Everson
on my “7 Killer Tips To Get Your Emails Opened, Read and Acted Upon.”

The interview is full of my 7 proven strategies and pure gold tips and
techniques to make more money in your business using email.

It’s simple and easy and here at your fingertips.

http://instantteleseminar.​com/?eventid=21392436

Plus…

At the end of the interview there is an offer from me to help you for FR.EE.

Now, this interview does take around 60 minutes and I know you don’t have that
time alone.

So why not play it in the background whilst you are working away on something else.

You won’t be sorry and I must admit this is one of the best interviews I have
done because Krishna sucked out all my thoughts and made me tell all.

She stripped me down, extracted the best goodies and now it is all revealed in
this audio.

And…

It’s FR.EE

All my major tips and secrets to make money with emails are revealed.

So %%First Name%%, listen here Kurt’s Interview with Krishna you will not be disappointed.

And make sure you grab the fr.ee offer at the end.

Take advantage of me.

Believe in Yourself
Kurt

Email Marketing: Kurt’s 24 Hour Sale Is Now Open

Hi Everyone

Happy Birthday to me.
Happy Birthday to me.
Happy Birthday Dear Kurt…
Happy Birthday to me.

Hip Hip Hooray, Hip Hip Hooray, Hip Hip Hooray.

My 24 hour 54% OFF Birthday Sale is now open.

Get in now, this will DEFINITELY END at Midnight 19th July
Adelaide, South Australian time.

I am offering a whopping 54% off my:
KJ – Lite Email Marketing Coaching Program.

What you get in KJ Lite:

  • 1x 60 minute Initial Inter-view with me – Full and complete access to me;
  • 4 x 30 minute Inter-view Vouchers – Full and complete access to me;
    to be used at any time during the next 12 month period;
  • Monthly Strategies & ideas to develop email marketing campaigns which
    suit your business and your customers;
  • You will be given a set of easy to follow 21 cash-making proven steps to
    drive cash into your inbox.

Plus…

  • I will personally critique one email per month; and suggest ways to enhance
    including formatting, subject-lines & graphics; Yes, I will weave my magic and turn
    your emails into a cash attracting, dollar driving, money
    making messages which will bring you better returns than you have
    previously seen;
  • You also get to talk to me direct about your email campaigns.
    (The point here is you get to talk to me.)
    This is a massive bonus in any coaching program.

Plus…

If you use the email sending program I recommend, SmartEmail,  I will also
throw in an hour’s training on the system. (Not available with other systems).

Your normal investment is: $97 per month for 12 months or a once off
yearly payment $997.

    today only

54% OFF

$44.62 per month

OR
a Yearly Upfront fee of

 $497.00

The massive WIN for you is YOU GET ME alongside you to hold
your hand as you develop your email marketing skills and prowess.

PLUS

“My Never Had To Cash In Guarantee”

 

That’s right my guarantee has never been taken up because NOBODY has needed to !

But in the unlikely event I cannot make you ALL your investment back within the 12 month
period I will continue working with you for free until you do.

What this means is: This now becomes a No Cost Coaching Program.
I am only going to offer this for another 24 hours.

Why?

Because it’s my Birthday !

Believe in Yourself
Kurt

Email Marketing: Awesome Response From Day One

My 72 Hour End Of Financial Year Is Now In Day Two

Gosh, what can I say.
I have been blown away with the response of my EOFY Sale Offer.

I’m not sure if it is the free bonuses or my ugly mush at the end
of the email but I have been filtering numerous questions about
email marketing.
The main questions are:
“Does it work?”  “I mean; can you prove your methods work?”
Now to answer this I need to inform you everyone’s lists are different

but…

If you use my methods as prescribed they certainly can work for
you as they have worked for many of my clients like:

================================================

Sarah Thompson:

Hi Kurt,

June just officially became my highest grossing month of sales EVER!
Thanks to your email newsletter coaching I have managed to make the
slowest month of the year into my best since I went online a few years ago!
Its so great to get confirmation that this way of connecting with my
customers really brings great results.
What an awesome note to end up the Financial Year on.
Bring on the New Year!
Kind regards,
Sarah Thompson
HoityToity – www.hoitytoity.com.au

===================================================================

or how about Victor Little who made $39,000 in 3 days using email marketing.

You can watch Victor explain here : Watch Victor’s $39,000 Dollar Video here.

====================================================================

But it’s not only Email Marketing I can help with.

=====================================================================

Here’s how I made $2,000 for Steve Edward’s within 76 hours with one simple tip.
http://youtu.be/LWxc2UupLSs

=======================================================================

To recap I am giving $4,221.00 of products and services you will need to help.

1.  SmartEmail: A 12 month subscription to the email sending service $594.00
I use and recommend.

2.  Pete Godfrey’s 12 month Newsletter & 5 Fr.ee Bonus Gifts $2,630.00

3.  Pete Godfrey’s Emotional Ad Writing System $997.00

Total Fully Paid For Gifts and Bonuses FR.EE to You $4221.00.

Email Marketing is still the most affordable, easy to implement marketing a
small/medium business can use.

Just email me to find out how easy it will be to start now.
kurt@johanseninternational.com.au

Believe in Yourself
Kurt

Email Marketing: Your 5 Point Email Marketing Plan

Hi Everyone

Here’s your:

Five Point Email Marketing Plan To Help You Bring In
The Extra Cash You Want

1.  Set a Goal or End Result you are looking to achieve in a campaign.

It’s crucial to know what you are setting out to achieve.
Know why you are sending out your emails and make sure
every message is aligned to this end goal.

2.  Plan and Create steps along the way to achieve the Goal.

I use a Step Diagram for myself and my clients.  This is a
systematic tool I have created which chronologically steps each
email message in the campaign with all emails focussed on
achieving Point 1.

3.  Segment your email lists.

I recommend this as a crucial element in email marketing.  I have
one client who has established 44 separate and different email lists.
They can now send targeted messages direct to each list if they desire.

4.  Create Headlines that scream out to your customers – “Open Me”.

The success and end result of your email campaign will be
dependant whether the email is opened in the first place.

Learn, gather, test different headlines which will compel your recipients to
open and see what you have in store for them.

5.  Be consistent and persistent.

Email marketing is about sending relevant messages to your lists.
Not everyone will want every message you send.  Don’t be put off by
a few people who may unsubscribe.  They probably were never going to
seek your help assistance anyway.

Follow these five points and watch your lists grow.

What we aim to do is send the right message to the right person at
the right time.

Email Marketing is an Art not an Act.

Keep a track of your Open Rates, Read Rates and Clickthrough Rates
to see how you fare with your messages.

To help I have an email marketing course which has now been written
and about to go into post production.

Keep a look out for this as it will hold your hand along the way as
you drive more sales and cash through your email marketing efforts.

Believe in Yourself
Kurt

Email Marketing: 5 Birthday Subject Lines To Use

Hi Everyone

One of the best email marketing campaigns which will delight your customers and bring cash into your business is the “Birthday Campaign.”

Birthday campaigns are a sure fire winner.

These can be set in advance using your email sending provider and programmed automatically.

Be very sincere with your email marketing gifts too.  Don’t expect people to jump at a poor offering.

If you are going to give a gift on someone’s birthday give them a meaningful gift.

My clients who have dining rooms, restaurants etc. are encouraged to give away a free meal in the week surrounding a client’s birthday.

Not many people dine alone on their birthday so don’t be afraid to give away a free meal and maybe a drink.

If they do dine alone then surely the custom they give you during the year would be sufficient to allow them this special gift.

To help attract them into your business here are  five birthday subject lines which are known to be email marketing success stories.

  • Happy Birthday (First Name)
  • Your Special Birthday Bonus Inside
  • A special gift of (add your own number) % off for your birthday
    (i.e. 20%)
  • Happy Birthday From (Your Business Name) and
  • (First Name) A special Gift For Your Birthday

This last one is my favourite.

It doesn’t matter what product or service you use.  Your customers will be delighted with the thought you give.

Whichever subject line you choose to use in your email marketing make sure you make the offer something worthwhile to honour their special day.

Believe In Yourself
Kurt

Email Marketing: New Video Series

Hi Everyone

Over the years I have been preaching the use of Video in your email marketing.

Many of my clients have dabbled with it but some have found it a bit too daunting for them.

And I can understand it.

It can be frightening at first.

Well to help you, Andy Jenkins (i.e. The Video Boss), just released a brand new Video Series – and it’s about a subject I like…

ATTRACT MORE MONEY!

In these videos, you will see simple little techniques that outshine all others you may have seen on how Video Marketing can persuade and convert – (meaning… make more sales).

Click on the link below to watch the first two videos live:

Video Boss Videos

You will see across the top a heading:

  • “Video Gets More Money Than Anything” – that’s Video #1 and
  • “Little Boss” – that’s Video #2 .

I’d watch “Video Gets More Money Than Anything” – Video #1 first.

Hey, this is pure content and is certainly worth watching.

I have.

Here’s the link again. Video Boss Videos

Believe in Yourself
Kurt

PS: There’s no sales pitch in these videos – just pure content. Video Boss Videos