“Facebook Kills Email”

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In 2012 Facebook Shocked Users. Facebook converted users to an "@facebook.com" email address. Shock soon turned to anger and Facebook had to reverse their act. Now after realising people just didn't want another email address, Facebook is finally killing their service. You can read more about it here: Facebook Kills Email. So what does this … [Read more...]

“It Only Took Tammy $4.99 To Solve Her Dilemma”

Tammys Fulfilled Request

"It Only Took Tammy $4.99 To Solve Her Dilemma"and you can too. Are you struggling to find the right words to write. So did Tammy. Yet she solved it quickly with $4.99 which she had already invested. Take a look. To grab your copy of this invaluable book click here: Beat The Spam Filters Legitimately (Email Profits) Believe In … [Read more...]

“How To Help Them Decide What To Buy For Valentine’s Day … In Less Than A Minute”

“How To Help Them Decide What To Buy For Valentine’s Day … In Less Than A Minute”

Valentine's Day is here tomorrow. It's the single biggest spending day until Mother's Day. You will have customers thinking what to buy for the glorious person in their life. They will be confused, anxious, nervous or even have forgotten. Here is how you can help. Send them an email listing a product or service which you know will 'knock … [Read more...]

“Stuck With What To Write Each Week ?”

“Stuck With What To Write Each Week ?”

How To Create An Effective Email Marketing Ritual The biggest concern my customers reveal to me is they don’t know what to and when to write emails. Email Marketing like any other marketing should start with a plan. To help… I am going to use a part of the first verse of an old Rudyard Kipling poem called: “I Keep Six Honest Men” By using … [Read more...]

“Can You Really Get Someone To Buy ?”

“Can You Really Get Someone To Buy ?”

Last week's post about:"Two Similar Messages. Two Different Results" caused quite a lot of stir. Click here to read:http://www.kurtjohansen.com/email-marketing/similar-messages-results/ Some people got it as they recognised the Emotional Triggers. Others thought the winner was too much in their face. The point here to remember about … [Read more...]

“Two Similar Messages. Two Different Results.”

“Two Similar Messages. Two Different Results.”

Getting your customers to respond to an email or an SMS is never an exact science yet there are things you can do to help people take action. There are principles to adhere to and a wealth of copywriting experience, history and expertise to tap into. And it is a learned skill, which means everyone who chooses to learn can do it. But it is … [Read more...]

“The Truth About Email Open Rates And Statistics”

“The Truth About Email Open Rates And Statistics”

"This Email Is Going To Offend Many Email Marketers" Yet...it has to be told. Let me welcome in 2014 with you with the honesty of a Tom Hank's Movie. It is time the TRUTH about Email Open Rates and Statistics Was Told. For too long the promise of riches and immediate sales by sending just one email needs to be exposed as a phony and a hoax … [Read more...]

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