One little tip from me and Steve added $25,000 to his business.
Let me help you too.
Cheers and Great Selling
Kurt
Email Marketing – Use of Video In…
September 1, 2010 By Leave a Comment
Hi Everyone
I am a fan, an advocate, a strong believer we should be using video in our email marketing campaigns.
The correct use of video is important though.
Here’s a testimonial I DID for Pam and Steve Brossman’s Fast Video Result Program. At the moment the program is closed
but…
Soon it will be relaunched with bigger, brighter, more comprehensive knowledge, skills, tips, techniques and content.
Contact me to get on the list to undertake take.
Meanwhile this is what I have said after only Week 2.
Cheers and Great Selling
Kurt
Email Marketing Meets Guerrilla Marketing
July 7, 2010 By Leave a Comment
Hi Everyone
An interesting comparison hit my desk today.
I was re-reading Guerrilla Marketing “Secrets For Making Big Profits From Your Small Business” – by Jay Conrad Levinson, Copyrited 1984 and saw a very familiar theme which is true today.
Back then Email marketing did not exist. Gosh even the internet may have been around only in thought.
But what I discovered was…
Jay Conrad Levinson told all his clients when you market you must have these three key elements and stick to them.
They are…
- You must be COMMITTED to your marketing program;
- You must think of that program as an INVESTMENT;
- You must see it to that your program is CONSISTENT.
Now how true is this.
He says, If you are not committed to your marketing or advertising, it’s probably not going to work for you.
Marketing and Advertising should be considered as a conservative investment. They are not miracle workers. They are not the magic formulas. They are not instant gratifiers. If you don’t recognise that marketing is a conservative investment, you’ll have difficulty committing to a marketing program.
By accepting this chances are you will be committed to your investment and earn a lot more from money than by spending your money in marketing. And there is a difference.
And the finally, the third key element which he also introduces as his ’3 secrets’ is don’t change media. Learn as much as you can on one and develop a winning formula. Then don’t change the message either. People come and go in market all the time.
- Consistency equals familiarity.
- Familiarity equates to confidence.
- And confidence equates to sales.,
Whether you choose email marketing or not for your next marketing campaign, all three of Jay’s 3 Key Elements must be in play.
For me, Email Marketing also brings into play 3 other Key Elements.
- Have a List;
- Have a Relationship with your list; and
- Make Dynamic, Irresistible Offers to your list.
So remember those words which were written over a quarter of a century ago: Commitment, Investment, Consistent when you next undertake your email marketing campaign.
Cheers and Great Selling
Kurt
Future Happenings and Events
April 19, 2009 By Leave a Comment
I have been quiet the last 10 days because I have been
working with clients who took up the chance to get
their email marketing pumping along from my “April Fools -
Mr Martins Campaign Offer”.
We have them up and running now and going gangbusters !
(Kurt, if you would like to jump on board to
get us helping you with your email marketing, contact me on 0412 94 77 33.)
Boy, I received some great feedback about the Mr Martins’ Campaign
- including my video – which was said to be ‘too long’ and ‘wishy washy’.
Yes, even the Guru’s get it wrong sometimes.
Nonetheless, I am back on deck with some fantastic offerings
coming your way.
1. We have almost completed our WebSite Building Weekend Seminar.
This is going to be an outstanding oppor.tunity for owners of
small-medium businesses to learn how to build a website which will
increase sales, customers and profits – ALL in one jam packed and
valuable weekend. And we hold your hand all the way !
2. Another round of Frontline Management Training and Training and
Assessment Courses are being planned for Mid may – Come forth
you would be Supervisors and Trainers !
and…
3. More Tips and Tricks to help you with your marketing efforts.
So stay in tune Kurt…
There is something for you on the way.
Kurt
Kurt Johansen
“Australia’s Email Marketing Guru”
kurt@johanseninternational.com.au
Direct: 0412 94 77 33
Grab my book “7 Killer Tips To Get Your Emails Read”
PS:Â The “WebSite Building Weekend Seminar” is going to be the best
investment and information a small to medium business can get to
build their website.
Why can I say this ???
Because…
I have seen many and they simply don’t deliver. FULLSTOP !
WE WILL DELIVER
and…
YOU WILL RECEIVE THE BEST USABLE WEBSITE BUILDING
TRAINING AROUND.
DELIVERED BY A TRAINER IN A STYLE AND
LANGUAGE YOU WILL UNDERSTAND.
(Contact me NOW on kurt@johanseninternational.com.au
where ever you are in Australia to register your interest).
“How to Become a World Class Presenter”
March 27, 2008 By Leave a Comment
Joel Bauer Seminar
“An amazing four days in a Mal Emery and Joel Bauer Seminar will totally blow your mind and your bank balance into the stratosphere.”
“And I know If You Read This It May Offend Youâ€
because it contains a message which most people will not understand
Hi Everyone
I am taking a big chance writing this as I know most people wont relate to its content.
What with all the info or seminars I introduce you to this has to be the most expensive, the most elaborate, the most time consuming, the most bonuses, the most life altering which means it is going to also be the most incomprehensible for many to fathom or even contemplate it to be useful to them.
And that’s OK…It’s not their fault.
It’s the mindset and culture they have been exposed to.
I know most people will say American Bull…t.
I mean many people baulk at attending a half-day seminar around the corner or even investing less then $50 on themselves; so when they see you what’s happening here they are more likely to say, “Kurt, your a goose !â€
“GO AWAY you have got to be crazy.â€
Some may even hit the ‘unsubscribe’ button at the end of the email never to hear from me again.
And…
That’s OK. I can live with that. In fact it’s best they don’t hang around and waste their time.
However…
if you would like to keep your mind open your senses fully aware, and like to hear about how other people are making a success of their lives then what I am going to reveal is truly mind boggling for the sales professional, boardroom presenter, the manager who needs to deliver presentations, entrepreneurs wishing to enhance their presentation skills and really anyone wishing to improve dramatically the success rate of their negotiations.
It will even help professional communicators like T.V. Presenters, Radio Personalities, Management Trainers, in fact it doesn’t matter if you are new to talking on your feet; this seminar will make you a PERSUADER of the highest calibre.
INTRODUCING
Who are Mal Emery and Joel Bauer? I hear you ask.
I have been espousing the ability of Mal Emery to you for twelve months now. Mal is the doyen of marketers in Australia. He has been likened to Dan Kennedy; regarded as having one of the best marketing minds in the world. Mal brings to Australia each year the best marketers available where it is not uncommon for him to have 500-1000 people attend his events.
Next month Mal is conducting a joint Speaker Training Event on the Gold Co.ast with Joel Bauer.
Who is Joel?
Joel Bauer IS the world’s best public speaker trainer.
Most people have heard of Anthony Robbins, the motivational guru. This is what Anthony Robbins said of Joel
And how’s this for write-ups…
According to The Wall Street Journal, Joel Bauer is undoubtedly the “chairman of the board†of corporate trade-show rainmaking. Using a compelling combination of hypnosis and sales persuasion, Bauer builds crowds from trade-show passersby, and converts them into willing prospects for his clients. Upon witnessing this miraculous, Joel-engineered conversion process, a Wired Magazine reporter called it “an incredible feat of mass obedience that must be seen to be believed.â€
And…
Over twenty million people have experienced Bauer’s traffic-stopping presentations for organizations such as 3M, Canon, General Motors, IBM, Mitsubishi, Motorola, Panasonic, and Philips. Millions of Television viewers have seen him suspend disbelief on ABC, CBS, NBC, CNBC, CNN, and FOX.
Joel divides his time between Trade-Shows/Corporate Events, and consulting audiences/individuals with the secrets of persuasion, personal branding, and creating wealth. Bauer’s current best selling book “How To Persuade People Who Don’t Want To Be Persuaded,†has empowered over 20,000 people…
Click here to hear to watch a video of Testimonials for Joel. And if you look at the right on Google Video another video will bring more of the same.
I have also spent two glorious sessions with Joel Bauer in Sydney last year. I wrote about Joel on my blog. Here are the comments I made, some 6 months ago. I have have not doctored them for this email.
Click here to read Blog One
And if you didn’t wish to go or couldn’t get to the links here are the footnotes I left back then.
Kurt’s Footnote One:
“Joel is a legend, which essentially to me means, soak up what you can from this man he has much, much to offer.â€
Kurt’s Footnotes Two:
Love Joel or be intimidated by him; does it really matter if he can live up to his goal of “Having you retired within 3-5 years with a profitable back-end.â€
For mine Joel – I love you.
Now About Mal Emery…
I know Mal Emery personally.
I am the person who got Mal to fly 4,278 klms and sp.end 9 hours with me for $37.40
Why, because I needed to pick Mal’s brain and he desired to watch his beloved West Coast Eagles play football. (The $37.40 was the cost of the AAMI Stadium ticket.)
Mal is the real deal. I have been a subscriber, a follower, an implementer of Mal’s methods and they work. He has made more millionaires in Australia then most. He has changed my mindset, my actions and pointed me in the right direction to achieve the same.
Well as I said…
This email will offend. It’s out of the reach of most people and ONLY a select few will see the real benefit.
And…
Only a select few will be able to go anyway.
Because Mal and Joel are only taking 50 primary registrations. And nearly 30 people have now registered.
But by allowing only 50 you will not only get personalised service (not a crowd presentation) you will be able to talk, touch, discuss things with them for four full days. No doubt there will also be nights thrown in as well.
So if you interested in transforming your skills click this button for the Mal and Joel Ultimate Speaking Event 2008.
This is a Joel Bauer Seminar you do not want to miss.
But be aware the price, the commitment and the VALUE is huge.
Cheers and Great Selling
Kurt
Johansen International Pty Ltd
www.kurtjohansen.com
Direct: 0412 94 77 33
PS If you find this opportunity too overwhelming to miss out on AND you are lucky enough to gain a spot let me know.
I will throw in a FREE TICKET to one of Mal’s Platinum events in 2008 valued at $1997.
PPS: This bonus can only be obtained from me. (I squeezed it out of Mal for people on my list). There’s only 3 Platinum events left this year, Gold Coast, Melbourne and Perth…. where the best marketers in Australia get together in a Mastermind group and share and learn. (I paid $2500 each one I attended last year just to make sure I got in).
PPPS: Yes, $1997 extra from me free – WHY an I doing this?
Because I believe you deserve all the accolades and help you can get for taking this step to learn from the world’s best.
PPPPS: The link again is click here to register. Make sure you let me know you have booked, it’s the only way you will receive this extra BONUS of a Platinum Event ticket valued at $1997.00
“How To Reduce The Stress Of Running Your Businessâ€
March 26, 2008 By Leave a Comment
Hi Everyone
“Well sometimes it’s staffing, other times it’s production. It could be even just day to day pressures and when the heck do I have time to properly market the business and get more customers?†“It’s just an enormous list. I know I should be doing things but I end up doing nothing.â€
And this leads to frustration and stress. And loss of money.
If you are in this boat and are looking for help in your business then this email is for you.
It is only for those who really are looking at helping themselves, their staff and their families.
If you have a friend in business it will help them too…
Over the past few months I’ve met Don and Leanne Farnden and their team… they’re based right here on Port Road in Adelaide and are known as Boost Business Results…
and that’s exactly what they do.
Don is known as The Boosting Business Guru and is the Master Coach of a team of small-medium business development specialists… all trained and certified to work with business owners right across the full spectrum of doing business – getting you to begin working ON your business in an organised and systematic way.
What’s great is these specialists get you to work ON your business in a structured way with a coach to help you.
You can work individually with the coach or in a group of like minded business owners.
And…
What is special about the Boost Business Results system is it’s all done over the phone, which saves you time and money. So it doesn’t matter where you live.
The system is structured using the minimal amount of your valuable time, it eliminates costly travel, and the workbooks are delivered straight to your email address.
And the part I like is…
The minute you have completed the topic it’s straight into implementation.
What I also like about Boost is they cover the four dynamics of business which are:
- Marketing;
- Production;
- Business Resources; and
- Business Management/Leadership.
Immediately I saw “inside†this system, I knew it was the best… and I had to let clients and friends know about it.
So, as a gesture I’m letting you know in advance of a dynamic one day introductory business seminar they’re having here in Adelaide on Tuesday 8th April.
I know it’s not very far away, yet if you are serious of reducing the stress in your life due to work pressures this is a seminar you must attend.
Where:
When: Tuesday 8th April
Time: 9.00 am – 5.00 pm
Fee: $47 per person (bring along another staff member and their fee is only $17 – boy that is a great deal.)
Please click here to register for this seminar that promises to change YOU.
Pencil it in your diary as the “MUST DO” business seminar in 2008.
Whether you need help with Marketing, Production Issues and Systems, Resources including labour and materials or Business Management and Leadership this seminar will teach you powerful information to help improve your yourself and your business giving you even more skills and knowledge to succeed and thrive.
Don will be unlocking some significant secrets he’s learned in over 30 years in teaching businesses.
He told me, “Kurt I have never delivered such profitable information in a seminar before so it will be a very valuable day, and one not to miss.”
I only send out info on seminars or events I believe in and the material, methods and systems which Boost ‘Full Spectrum’ business development techniques deliver will make your life so much easier, rewarding and profitable.
You can read more about the Boost seminar here:
Cheers and Here’s to Great Business
Kurt
Johansen International Pty Ltd
Direct: 0412 94 77 33
P.S Bonuses
Don will be giving away HUGE bonuses for attending, so register now
P.P.S Give-a-ways
There is going to be fabulous give-aways on the day, including a holiday, dinner vouchers, and even a dolphin cruise.
P.P.P.S Testimonials
We’re really excited about this program, and clients are lapping it up; I’ll make sure you hear from some of them in my next email.
