The Email Marketing Guy
I had fun this week looking at website copy for people who responded to last week’s email. This was where I offered to have a 30 minute telephone call to six email recipients about their sites and marketing plans. What I discovered on all but one website was their copy was NOT conversational by ‘tone’. I asked these questions … [Read more...]
Hi Don't just send an email but plan a series of them. Last week I gave you a template to help schedule emails for Father's Day. If you didn't read the email - here is the schedule again. ===================================================== If you wish to send four emails the schedule would look like: Email One - send week commencing - … [Read more...]
Sarah wrote: "If you're wondering whether you're going to get value for money with Kurt, I can guarantee you can't go wrong. Kurt's customer service is the best I've found in coaching and he genuinely cares. Not only that, he's just a nice guy to do business with which is bloody refreshing!" … [Read more...]
Ah Paris. The city of romance conjurs up some wonderful thoughts. It's been written about, sung about and gorgeously photographed. It has appeared in sentimental movies and graces the covers of cosmopolitan magazines. Paris by day or night will leave you breathless and mesmerised with its insatiable appetite to please. Yet, … [Read more...]
In sales letters and email marketing we talk about them being "too boring" not "too long". I remember telling a story once in an email which spoke about: Never Give Up on Your Dream; Show Gratitude For What You Have and Praise and Celebrate Your Successes With Others. This email when printed was five pages long and contained over 2000 … [Read more...]
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For anyone thinking of having Kurt as their ‘email marketing coach’ let me say this- do it! After following Kurt’s instructions and setting up an email system that works, I now have my own style that has evolved from this training which I love, and the word back from my clients is that they think its a winner too. Thankyou Kurt, I really appreciate all your help and advice
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