Email Marketing – Beware About Emailing Frequency

Hi Everyone

A question I am continually asked is, “How often should I email my clients?”

The answer is a resounding, “It depends.” 

Because…

It does.

All client lists and relationships are different.

But let me help you with a more strategic answer here.

To suddenly increase the frequency of emails to attract short-term sales could be counter productive.

Create a yearly email marketing strategy.

However, in saying this…

Christmas time brings up an ideal opportunity to increase email frequency.

Why?

Because people are looking to spend money somewhere on someone. 
So why shouldn’t it be with you?

There are 10 shopping days left for Christmas.  Create an email marketing plan to send out a minimum of 5 emails during this time offering a fabulous deal on your products or services.

You will be so glad you did.

Plus…

They will be used to seeing you in their inbox which means you have created an awareness with them to send emails more frequently next year.

Cheers and Great Selling
Kurt

About Kurt

I'm passionate about helping people in small to medium businesses get BIG results from email marketing. Email Marketing is about 1. Your List 2. Your Relationship With Your List and 3. Your Offer. When you get the three in unison, watch your profits soar. If you're not sure what I mean. Contact me. I can and will help. Believe In Yourself - Kurt

Leave a Reply

Wordpress SEO Plugin by SEOPressor
%d bloggers like this: