Email Marketing Meets “End of the Financial Year”

Hi Everyone

Email marketing is about resonating with your Lists to ensure they receive meaningful messages.

In Australia, we are about to enter a crucial marketing and advertising period which is known as the  “End of the Financial Year.”  This is where companies like to throw out specials and have end of financial year sales.

Gees, even Foxtel have jumped on board and call it “EOFYS”.  It worked so well for them last year they are repeating their advertising this year.  Their strategy is to offer 50% installation fees for a new customer knowing they will lock them in for at least 12 months.  They even offer another upgrade free for 6 months.

So, here’s your opportuntity to jump on board and piggy back off their marketing.

What service or product do you have to offer your clients in an ‘End of Year Sale’?

It could be stock still sitting on the shelf which would be great just to receive ‘cost’ back.

It could be new product from a supplier who may be in the same position. i.e.  They have stock they would love to move on.

If your a service industry, it may be offering a special deal to obtain a new client or a service you can offer former clients just to re-engage them.

What ever you sell, there must be an End Of Year Offer you can make.

So, get out there and start doing it now.  There is still plenty of weeks left in June to take advantage of a three-five step email marketing campaign.


You must act now !

Cheers and Great Selling

About Kurt

I'm passionate about helping people in small to medium businesses get BIG results from email marketing. Email Marketing is about 1. Your List 2. Your Relationship With Your List and 3. Your Offer. When you get the three in unison, watch your profits soar. If you're not sure what I mean. Contact me. I can and will help. Believe In Yourself - Kurt

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