“How To Make Sure Your Christmas Emails Are Winners”

Over the past couple of weeks I have been busy putting together Christmas campaigns for clients and today realised Christmas is approaching faster than my son’s new puppy devours her doggie biscuits.

And did you know…

The majority of your customers need help to buy presents.

Sure; some may have already done their Christmas shopping

but…

many would not have…

and…

there is always ‘that relative’ who is proving to be a ‘headache’ – or ‘NIGHTMARE’ to buy for.

So what can you do about this?

The major thing to do is to star to look at your email lists and decide what products and services you can offer them.

Try to think, “What would make it easier for the customer to buy?”

i.e. You could offer products and services by price.
These products priced at:

  • Less than $20;
  • Between $20 and $50;
  • Over $50;
  • Over $100.

This way your customers can decide quickly where to focus their attention.

You could offer your products and services by number.

  •  Grab one of these and get another one free.
  •  Buy 4 get the fifth one free.

You could offer your products and services with complimentary gift wrapping.

You could offer your products and services with free delivery.
(This is a major decider for those people who research and buy on-line.)

And one of the best I have seen was this one.
They are offering a set of three coupons which they sent to all their customers
via email — in one mail-out:

  • Coupon 1 — 10% Off  (with an expiry date) and if it is used;
  • Coupon 2 — 12% Off  (with an expiry date) and if it is used;
  • Coupon 3 — 15% Off  (with an expiry date).

The best though was the company telling everyone these offers are only for their email subscribers and the offer IS NOT available unless people were already on their list.

How’s that for exclusivity and what we call ‘the take-away offer’.

I have no doubt they made additional sales as people took advantage of the coupon email offer.

I also have no doubt they received additional sign-ups to their email lists as people would not wish to miss out on the next wave of offers.

So, now it’s your turn.

What are you going to put together for you customers?

To help, I put together last year  a 14 page report which when followed will attract extra dollars into your Christmas Bank account this year.

It also contains 44 Subject lines you can use right now to boost your email sales.

There Is Still Time
If you need a hand I can help you put together Christmas emails. 

But you can do it yourself if you  follow my plans and strategies inside this Christmas Email Report.

Make this Christmas a treat for your customers, for you and your family.

Click here: Kurt’s Christmas Tips.

 

Believe In Yourself

About Kurt

I'm passionate about helping people in small to medium businesses get BIG results from email marketing. Email Marketing is about 1. Your List 2. Your Relationship With Your List and 3. Your Offer. When you get the three in unison, watch your profits soar. If you're not sure what I mean. Contact me. I can and will help. Believe In Yourself - Kurt

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